The study investigates the mediating role of entrepreneurial opportunity recognition on the relationship between entrepreneurial attitude and entrepreneurial intention among university students in Ghana. A structured questionnaire was administered to 500 university students in Ghana, and the data collected was analyzed using Amos. Structural equation modeling (SEM) was used to assess the hypothesized paths. The result indicated that entrepreneurial attitude had a substantial positive impact on both entrepreneurial intention and opportunity recognition among university students in Ghana. The result further indicated that entrepreneurial opportunity recognition positively affected university students' entrepreneurial intention. The study further illuminated that entrepreneurial opportunity recognition mediated the relationship between entrepreneurial attitude and entrepreneurial intention. This implies that an entrepreneurial attitude increases the chances of opportunity recognition and self-employment propensity in Ghana. The study suggests that students should cultivate an entrepreneurial mindset and develop a healthy attitude toward entrepreneurship, enhancing the chances of identifying and pursuing business opportunities. The study contributes to the literature by focusing on and highlighting innate attributes that can possibly contribute to self-employment propensity.
To expand the existing literature on entrepreneurial orientation and entrepreneurial intention, the current study determines the mediating role of social network ties in the relationship between entrepreneurial orientation and entrepreneurial intention among university students in Ghana. Data was conveniently gathered from 728 full time university students in Ghana. Structural equational modeling findings demonstrated that entrepreneurial orientation positively influenced social network ties and also positively affected entrepreneurial intention. Moreover, social network ties mediated entrepreneurial orientation and entrepreneurial intention nexus. University students should try to establish formal and informal social network relations to identify business opportunities, acquire resources in order to enhance their proclivity to start a new business.
12 September 2022 in International Journal of Research in Business and Social Science (2147- 4478)
Entrepreneurial orientation (ENO), social network ties (SOT) and market intelligence generation (MIT) are independently modeled as distinct antecedents of entrepreneurial intention (EIN). However, the intervening variables for such models are typically under-explored in their applicability to university students in sub-Saharan Africa. Accordingly, drawing on the theory of planned behavior (TPB), the present study argues that ENO impacts EIN, primarily explained by SOT and MIT. Using cross-sectional data gathered from university students in Ghana, a sub-Saharan African country, our findings reveal that ENO has both direct and indirect relationships with EIN. Thus, this relationship is mainly mediated when students build and develop social network ties (SOT) instead of gathering marketing intelligence (MIT).
7 July 2023 in Australian Journal of Business and Management Research