Natalia Yakovleva is a Professor of Strategy at KEDGE Business School, France. Natalia holds a BSc in Economics and Ph.D. in Environmental Studies. Prior to KEDGE, Natalia worked at Cardiff, Winchester, Surrey, and Newcastle Universities in the UK. She specialises in corporate social responsibility, sustainable business, and circular economy, and has been published in the Journal of Business Ethics, Journal of Cleaner Production, and Journal of World Business.