This paper aims to define the concept and to provide a comparative analysis of Corporate Social Responsibility, based on case study of reporting initiatives such as: Global Reporting Initiative, Resource Based View Initiative and Global Environmental Management Initiative. This comparative analysis will highlight the similarities and differences of reporting elements used in Corporate Social Responsibility reporting from the initiatives point of view. The proposed model of Balanced Scorecard provides a new structure of Corporate Social Responsibility indicators. This was done according to each perspective in order to analyze which reporting initiative is the most relevant. Also there are presented future directions for implementing the proposed model
The business ecosystems domain emerged as result to the necessity of assessment of new economic procedures and mechanisms between the economic agents. Defined as a community of interrelated agents, a business ecosystems approach can emphasize the most important features of modern economy. The main purpose of this paper is to provide a comparative analysis of business ecosystems with biological ones in order to identify the most important internal features which can describe the symbiosis process. In biological field, the symbiosis is defined as an association of individuals from different type of species. In the business field, this form of association is defined in terms of co-evolution and cooperation. From this point of view it is important to analyze main species who are involved into this type of relations. The starting point of this research is to define reference dimension whose knowledge is important in order to understand involved entities. At this step the concept of innovation will be considered as knowledge reference. The research method will be conducted based on the identification of different categories of elements, individuals and their integration into specific species. This integration will be realized by grouping individuals according to analyzed common features. The foreseen result is to highlight how the individuals knowledge about innovation contributes to the common vision of the entire group. The next step of the research framework will provide a comparative analysis between the established groups of individuals. The main outcome of this research is to provide a new model of reintegration of individuals from different domains of activity not limited by organizational boundaries. As result, this paper will provide a framework for understanding the symbiosis from two points of views: the fusion process between the agents and the knowledge transfer as its result.
18 September 2018 in IOP Conference Series: Materials Science and Engineering
The continuous evolution and development of technology became the main driver for new industries emergence. The use of Internet of Things and Open Innovation technologies brought a new perspective regarding business models development, inter-industry collaboration, and value co – creation process. This point of view emphasizes the relevance and necessity for identification and analysis of business ecosystems concept. The transition from supply chain to value network, from business ecosystem to innovation one emphasized the importance of customer as value creator and the efficient use of other stakeholders' capabilities. From this point of view, in order to create a competitive advantage, economic actors developed their own co–creation instruments including co–creation platforms. Based on literature review there will be highlighted the most relevant key aspects regarding the creation of an innovation ecosystem, distribution of innovation across the entire business landscape, the processes which facilitate the use of open innovation techniques and technologies, and the particularities of crowdsourcing within innovation ecosystems. The foreseen result is to explore the creation of an innovation ecosystem based on the experience of Crowdspring projects within an emerging creative industry, to identify major actors and the established relations, and to illustrate the use of crowdsourcing as the main open innovation technique.
1 August 2019 in IOP Conference Series: Materials Science and Engineering
The business world, irrespective of the type of industry, has become increasingly complex and amazingly competitive, and companies have to move towards innovation as one of the few sustainable sources of competitive advantage. Innovation is now considered to be one of the top priorities for most major companies in the world. Innovation has become a necessary process, widely accepted, but beyond their enthusiasm for bright ideas, most leaders know that in order to be successful in the long run, they need to develop a strong culture of open innovation and to accept that closed innovation is no longer enough to be competitive on the market. Thus, innovation challenges are considered to be one of the top priorities for most major companies in the world. From this point of view, this paper aims to highlight the strategic implications of the open innovation in co-creation processes, to present collaborative stages in terms of product development and to provide valuable examples of co-creation process and customers' engagement in various industries.
1 August 2019 in IOP Conference Series: Materials Science and Engineering
Developed business ecosystems exhibit open innovation as the most relevant booster of organizational development. Also, from a combined approach to innovation perspective, using collaboration among different stakeholders in order to achieve competitive advantages, open innovation serves as an important technique for new business model creation. Thus, it is especially important to enhance the impact of open innovation on organisational processes as the main driver for organizational higher performance and development. Based on literature review this paper aims at exploring the main transition from product development processes to co-creation products through implementation of open innovation, in highlighting key differentiating aspects by different types of ecosystems. Consequently, a comprehensive framework for co-creation processes in innovation and creative ecosystems, in terms of product development stages, is provided based on specific adopted criteria, emphasising the open innovation impact within innovation versus creative ecosystems.
Having in view the current global disruptive social and economic landscape, sustainability becomes more important than ever. As producers become more concerned about adopting more sustainable practices, customer awareness towards sustainable behavior must be the focus of all stakeholders. Within this context, the SHIFT framework (proposed in 2019) highlights the manner in which consumers’ traits and attitudes influence their propensity towards sustainable consumption. It consists of five factors considered to be relevant to consumer behavior: Social influence, Habit formation, Individual self, Feelings and cognition, and Tangibility. Different from previous studies, this research focuses on applying the SHIFT framework to the automotive industry, taking into consideration the contribution of digital technologies to fostering sustainable consumer behavior throughout the entire product lifecycle. Using a qualitative research approach, the most relevant digital technologies in the automotive industry were identified and mapped in relation to the three phases of consumption (choice, usage, and disposal). The research aimed to develop and test an original conceptual framework, starting from the SHIFT. The results of the study highlight the fact that the digital technologies, in their diversity, are integrated in different ways into each of the three phases, facilitating the adoption of sustainable consumption. To achieve sustainability, the two key stakeholders, consumers and producers, should share a common ground on capitalizing the opportunities offered by digital technologies.