This research paper describes a new method to measure the groove wander effect on real concrete road surfaces using an Internal Drum Test Bench. Groove wander describes lateral forces resulting from interactions between a tire and the road surface texture. To create these lateral forces, the test bench induces a continuous lateral displacement of the tire on a textured road surface. It was found that the groove wander effect could be reproduced on a test bench. The presented method was shown to provide reproducible results that meet the expectations from previous studies. The overall findings of the measurements were that smaller tires and tires with longitudinally aligned profile show higher susceptibility to the groove wander effect.