Dr. Tang-Chung Kan is an Associate Professor, Department of Travel Management, National Kaohsiung University of Hospitality and Tourism (NKUHT), Taiwan, R.O.C. He received his Ph.D. degree from the Institute of China and Asia-Pacific Studies (ICAPS), National Sun Yat-sen University (NSYSU) in Taiwan. His research interests include Travel industry service quality, Customer relationship management, Tourist psychology and behavior, and Travel service industry human resource management. His papers have been published in British Food Journal, Journal of Outdoor Recreation Study, Journal of Research in Interactive Marketing, Asia Pacific Journal of Marketing and Logistics, Journal of Tourism and Services, Tourism and Hospitality Management, Journal of Quality Assurance in Hospitality & Tourism, International Journal of Culture, Tourism and Hospitality Research, Anatolia: An International Journal of Tourism and Hospitality Research.