Maria Mach-Król

Prof. Maria Mach-Król

University of Economics in Katowice
orcid

Research Focus & Metrics

Academic Career Length

13Years (2014-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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17 October 2018 in Sustainability
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COCelina M. Olszak
Celina M. Olszak
MMMaria Mach-Król
Maria Mach-Król
The main aim of this paper is to provide a theoretically and empirically grounded discussion on big data and to propose a conceptual framework for big data based on a temporal dimension. This study adopts two research methods. The first research method is a critical assessment of the literature that aims to identify the concept of big data in organizations. This method is composed of a search for source materials, the selection of the source materials, and their analysis and synthesis. It has been used to develop a conceptual framework for assessing an organization’s readiness to adopt big data. The purpose of the second research method is to provide an initial verification of the developed framework. This verification consisted of conducting qualitative research with the use of an in-depth interview in 15 selected organizations. The main contribution of this study is the Temporal Big Data Maturity Model (TBDMM) framework, which can help to measure the current state of an organization’s big data assets, and to plan their future development with respect to sustainability issues. The proposed framework has been built over a time dimension as a fundamental internal structure with the goal of providing a complete means for assessing an organization’s readiness to process the temporal data and knowledge that can be found in modern information sources. The proposed framework distinguishes five maturity levels: atemporal, pre-temporal, partly temporal, predominantly temporal, and temporal, which are used to evaluate data/knowledge, information technology (IT) solutions, functionalities offered by IT solutions, and the sustainable development context.

29 July 2021 in Applied Sciences
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MMMaria Mach-Król
Maria Mach-Król
Bartłomiej HadasikBartłomiej Hadasik
Bartłomiej Hadasik
The main purpose of this paper is to provide a theoretically grounded discussion on big data mining for customer insights, as well as to identify and describe a research gap due to the shortcomings in the use of the temporal approach in big data analyzes in scientific literature sources. This article adopts two research methods. The first method is the systematic search in bibliographic repositories aimed at identifying the concepts of big data mining for customer insights. This method has been conducted in four steps: search, selection, analysis, and synthesis. The second research method is the bibliographic verification of the obtained results. The verification consisted of querying the Scopus database with previously identified key phrases and then performing trend analysis on the revealed Scopus results. The main contributions of this study are: (1) to organize knowledge on the role of advanced big data analytics (BDA), mainly big data mining in understanding customer behavior; (2) to indicate the importance of the temporal dimension of customer behavior; and (3) to identify an interesting research gap: mining of temporal big data for a complete picture of customers.

18 August 2018 in Preprints.org
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COCelina M. Olszak
Celina M. Olszak
MMMaria Mach-Król
Maria Mach-Król
The main aim of this paper is to explore the issue of big data and to propose a conceptual framework for big data, based on the temporal dimension. The Temporal Big Data Maturity Model (TBDMM) is a means for assessing organization’s readiness to fully profit from big data analysis. It allows the measurement of the current state of the organization’s big data assets and analytical tools, and to plan their future development. The framework explicitly incorporates a time dimension, providing a complete means for assessing also the readiness to process temporal data and/or knowledge that can be found in modern sources, such as big data ones. Temporality in the proposed framework extends and enhances the already existing maturity models for big data. This research paper is based on a critical analysis of literature, as well as creative thinking, and on the case-study approach involving multiple cases. The literature-based research has shown that the existing maturity models for big data do not treat the temporal dimension as the basic one. At the same time, dynamic analytics is crucial for a sustainable competitive advantage. This conceptual framework was well received among practitioners, to whom it has been presented during interviews. The participants in the consultations often expressed their need of temporal big data analytics, and hence the temporal approach of the maturity model was widely welcomed.

30 November 2022 in Applied Sciences
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MMMaria Mach-Król
Maria Mach-Król
Considering the time dimension in big data analytics allows for a more complete insight into the analyzed phenomena and thus for gaining a competitive advantage on the market. The entrepreneurs also reported the need for temporal big data analytics, when interviewed by the author. Hence, the main goal of this article is to create a conceptual framework for applying temporal big data analytics (TBDA) in businesses. It is determined that a temporal framework is required. Existing big data implementation frameworks are discussed. The requirements for the successful implementation of temporal big data analytics are shown. Finally, the conceptual framework for organizational adoption of temporal big data analytics is offered and verified. The most important findings of this study are: proving that effective implementation of big data analytics in companies requires open consideration of time; demonstrating the usefulness of the leagile approach in the implementation of TBDA in companies; proposing a comprehensive conceptual framework for TBDA implementation; indicating possible success measures of the TBDA implementation in the company. The study has been conducted according to the Design Science Research in Information Systems (DSRIS) methodology. IT, business leaders, and policymakers can use the findings of this article to plan and develop temporal big data analytics in their enterprises. The report provides useful information on how to implement temporal big data in companies.

11 February 2024 in Digital
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Bartłomiej HadasikBartłomiej Hadasik
Bartłomiej Hadasik
MMMaria Mach-Król
Maria Mach-Król
The COVID-19 pandemic led to widespread restrictions globally, prompting governments to implement measures for containment. Vaccines, while aiding in reducing virus transmission, have also introduced the challenge of identifying vaccinated individuals for the purpose of easing restrictions. The European Union (EU) addressed this through the “digital COVID-19 certification” system, allowing citizens to travel within the EU based on their vaccination, recovery, or negative test status. However, the system’s digital format poses challenges for those who are not digitally proficient, such as seniors and those with low educational or socioeconomic status. This study aims to propose enhancements to the current system, considering the mobility needs of all citizens. The methodology involves reviewing literature on digital literacy, the digital divide, and information systems related to vaccination and certification. The paper presents straightforward recommendations to make the COVID-19 certificate more accessible to digitally excluded individuals. These proposals may serve as a valuable starting point for healthcare executives to evaluate and adapt the certification scheme to be inclusive of a broader range of stakeholders.