Purpose: This study explored moderating effects of employee generations on factors related to employee retention and motivation in the workplace. Design/methodology/approach: The authors developed a survey instrument and collected the survey data via Amazon Mechanical Turk. After filtering out bad responses, the authors ended up with 489 sample cases for this study. The authors used structural equation modeling for data analysis. Findings: Evidence showed that only transformational leadership was significantly related to retention of Generation X employees and only work–life balance had a significant relationship with intrinsic motivation. For Generation Y employees, transformational leadership was the only factor affecting their retention while both transformational leadership and autonomy showed significant impacts on their intrinsic motivation. Generation Z employees reported that only transformation leadership affected their retention while transformational leadership, corporate social responsibility and autonomy were significantly related to their intrinsic motivation in the workplace. All three generations showed statistical significance between intrinsic motivation and employee retention. Practical implications: This study could help business practitioners increase employees' work motivation and retention. Originality/value: First, our results revealed interesting similarities and differences between generations in terms of the factors that affected employees' retention and motivation. Second, this study proved that employees' generation affects the impacts of transformational leadership, CSR, autonomy, WLB and technology on their motivation and retention in the workplace. Third, the results of our study also showed that employees of different generations are intrinsically motivated by different factors, proving the importance of considering generational differences in motivation literature.

As digital media continues to expand, competition between cable television and online streaming services increases. Acquiring customers today takes more than just advertising; it requires tailoring business objectives to the needs and wants of consumers. Numerous studies have examined the connection between the adoption of cable and online media, and key variables such as cost, ease of use, and social trends. In this study, we explore a number of factors which consumers consider when choosing cable television and online streaming options. Sample data was collected through a survey questionnaire at a large public university. Multivariate regression models were developed to identify factors affecting each option. Both models showed statistical significance. The regression model for cable TV showed additional purchase, social trend (negative), cost and customer service factors were statistically significant. In contrast to the cable TV, only social trend and available options were significant in the regression model for online streaming. Media options were marginally significant. With respect to demographics, gender played no clear role while age showed marginal impact in choosing online streaming over cable television.

Existing studies have been focused mainly on the effects of individual and contextual factors on creativity, leaving unaddressed the intermediate processes through which these predictors affect creativity. Based on previous theoretical arguments, we proposed that individuals' cognitive and affective states with regard to creativity comprise the direct antecedents of creative performance. Specifically, we hypothesized that creativity efficacy and positive attitude toward creativity mediate the effects on creative performance of individual creative ability, supportive leadership, and constructive group norms. The empirical results based on multisource, longitudinal panel data clearly indicate that these cognitive and affective process variables mediate the effects of both individual and contextual variables on creative performance. These findings reveal potential psychological processes that should be targeted when educators and managers design interventions to increase creative performance of individuals.