The issue of reputation management in terms of increasing sustainable performance and competitiveness is rapidly developing and undoubtedly is the most important tool in the business area. The study analyzes the reputation of 10 companies with the largest share in the aviation market that were selected on the basis of one of the most widely-used measures of airline size - passenger-kilometer (RPKs) as presented by the International Air Transport Association. The aim is to point out online reputation tools and present ways to improve the performance and competitiveness of analyzed subjects by managing several digital metrics that create this reputation. For this purpose, was applied a modified multi-factor analysis of the overall online reputation sentiment. The research results provide business units with reasonable evidence to proactively implement and invest in reputation management approach because such approach should have a positive impact on their sustainable performance dimensions and further enhance strategic competitiveness.

The paper deals with the issue of talent management, which is currently an integral part of effective human resource management. Talent management is now at the forefront because human resources, as bearers of knowledge and innovation, represent an...

The transforming world, globalization, dynamic technological development and the massive impact of the pandemic on economic development have forced companies to make a rapid transition from a traditional to a modern approach to managing and implementing innovations and trends. This new progressive worldview on the formation of the new generations, with attributes and values typical for the past, has contributed to the process of adapting and responding to business challenges in human resources management. This article aims to analyze statistically significant differences in implementation trends of human recourses practices, more specifically in the conditions of multinational companies operating in the European area as a precondition for business sustainability and increasing their performance potential in pandemic times. We will focus on trends in human resource management - outsourcing, onboarding, age management, knowledge management and talent management in terms of the effectiveness of their implementation in the conditions of 161 multinational companies. The reason for choosing this type of companies and testing in the multinational environment is its uniqueness related to cultural diversity, workforce, communication and sharing the knowledge and innovations

Tax evasion is a dynamic process reflecting continuous interaction between taxpayers and regulatory institutions rather than a static deviation from fiscal equilibrium. This study introduces a predator-prey model of tax evasion that translates the Lotka-Volterra framework from biology into budgetary dynamics. The model captures the feedback between the volume of tax evasion and the intensity of regulation, incorporating nonlinearity, implicit reactive lag, and adaptive response. Theoretical derivation and numerical simulation identify three dynamic regimes—stable equilibrium, limit-cycle oscillation, and instability—that arise through a Hopf bifurcation. Bifurcation maps in the (r, a), (r, b), and (r, c) parameter spaces reveal how control efficiency, institutional inertia, and behavioral feedback jointly determine fiscal stability. Results show that excessive enforcement may destabilize the system by inducing regulatory fatigue, while weak control enables exponential growth in evasion. The model provides a dynamic analytical tool for evaluating fiscal policy efficiency and identifying stability thresholds. Its findings suggest that adaptive, feedback-based regulation is essential for maintaining long-term tax discipline. The study contributes to closing the research gap by providing a unified dynamic framework linking micro-behavioral decision-making with macro-fiscal stability, offering a foundation for future empirical calibration and behavioral extensions of fiscal systems.

The paper discusses the issue of reputation, more specifically the ways and methods of its measurements in selected entities operating in the automotive sector. A thorough multifactor analysis of reputation in the virtual world of the Internet was conducted on a specific sample of entities/ subjects – Top 10 car brands by market share on Slovak market. Using a careful statistical testing relationships between factors were examined in order to identify and describe facts affecting online reputation of those entities in the hyper-competitive market environment of the Internet. The findings identified by the analysis of online environment were compared to traditional success indicators as market share. The results of analysis thus providing a comprehensive view on the issue of the online reputation in the widest possible range of perspectives.

Performance management at individual level requires a systematic approach for evaluating the work and expectations, supporting such efforts of employees by providing evaluation and feedback in the form of the subsequent implementation of the appropriate corrections, while rewarding. One of the strategic assessment tools of performance management in organizations are key performance indicators (KPI) and the underlying assumption that the selected indicators can be measured or quantified. However, the fundamental problem of any performance measurement system is it´s correct assessment. Based on this interpretation, the aim of the article is to analyze the statistically significant association between the application of performance evaluation methods in terms of the degree of KPIs implementation in organizations. For the purposes of assessing the afore mentioned relationship we have specified a set of fourteen most used evaluation methods which were then subjected to testing by Chi-square test of independence, which has been applied. To simplify and reduce the original amount of data, while maintaining a substantial part of the information, the analysis applied the multivariate statistical method of factor analysis. The research sample consists of small, medium and large organizations operating at the local, but also multinational level. The examined relationship was verified. Based on this, it can be stated that we need KPIs to make a complex picture of what organizations really need and how to achieve the set objectives.