Dr. Xun Zhou is currently a Senior Lecturer in Business Analytics at the Surrey Business School, University of Surrey, UK. He completed his Ph.D. studies in Management Science at the Department of Information and Service Management, Aalto University School of Business in 2019. From 2019 to 2020, he was a Postdoctoral Researcher at the Aalto University School of Business. From 2020 to 2021, he was a Postdoctoral Researcher at the Technische Universität München. From 2021 to 2023, he served as a Lecturer (Assistant Professor) in Environmental Economics at the University of York.