Brian Garrod

Prof. Brian Garrod

School of Management, Swansea University
orcid

Research Focus & Metrics

Academic Career Length

37Years (1990-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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1 July 2000 in Annals of Tourism Research
Verified
Journal Article
Closed access
Brian GarrodBrian Garrod
Brian Garrod
AFAlan Fyall
Alan Fyall

1 January 2006 in Journal of Rural Studies
Verified
Journal Article
Closed access
Brian GarrodBrian Garrod
Brian Garrod
RWRoz Wornell
Roz Wornell
RYRay Youell
Ray Youell

1 June 2011 in Tourism Management
Verified
Journal Article
Closed access
SGStefan Gössling
Stefan Gössling
Brian GarrodBrian Garrod
Brian Garrod
CACarlo Aall
Carlo Aall
JHJohn Hille
John Hille
PPPaul Peeters
Paul Peeters

1 November 2012 in Journal of Destination Marketing & Management
Verified
Journal Article
Closed access
AFAlan Fyall
Alan Fyall
Brian GarrodBrian Garrod
Brian Garrod
YWYoucheng Wang
Youcheng Wang

7 July 2008 in Journal of Travel Research
Verified
Journal Article
Closed access
PDF file
Brian GarrodBrian Garrod
Brian Garrod
Photography and tourism are widely considered to be intrinsically linked. Photographs play a crucial role in the promotion of tourism destinations, working through a range of media including brochures, television commercials, and picture postcards. Meanwhile the practice of photography is often held to be intimately related to the condition of being a tourist. Urry (1990) links these two phenomena, suggesting that they may constitute a self-reinforcing "closed circle of representation" in which tourist photographs both reflect and inform destination images. Using an innovative research approach combining visitor-employed photography with content analysis and quantitative statistical techniques, this article presents an empirical test of Urry's theory. Mixed evidence is found, suggesting that while in many respects the circle of representation may indeed be at work, in certain other respects it may not be. This suggests that a more fine-grained and nuanced understanding of the circle of representation is required.

1 June 2016 in Tourism Management
Verified
Journal Article
Open access
JBJan Breitsohl
Jan Breitsohl
Brian GarrodBrian Garrod
Brian Garrod
Studies of how people react to scandals in the tourism industry are scarce. Based on an online survey (n=1350) and grounded in cognitive appraisal theory, this study examines people?s reactions to a hypothetical breach of ethics at a tourism destination. Results from a structural equation model suggest that the more severe the scandal and the greater the attribution of responsibility to agencies within the destination, the more likely it is that an individual will develop hostile emotions toward the destination. The tourist may then decide to avoid the incident emotionally or to spread negative word of mouth (WOM) about it. The study also highlights the importance of a positive destination image in reducing hostile emotions during a scandal. Moreover, tourists will be more likely to re-visit a destination if they choose to avoid engaging emotionally with a scandal and less likely to do so if they spread negative WOM.publishersversionPeer reviewe