Professor Oswin Maurer is the dean of the Faculty of Economics and Management at the Free University of Bozen-Bolzano, Italy. He is an innovative academic with extensive international experience in key roles such as the implementation of internationally accredited undergraduate, graduate, and postgraduate programs. His areas of interest and expertise include strategic market management, international business, food industry management, internationalization, and tourism management/economics. Oswin has authored/co-authored a wide range of publications and has been instrumental in designing and implementing educational projects for senior management and government officials in Europe, Australia, New Zealand, and Asia. He has also been key in developing various international and national research programs on internationalization, competitiveness, and demographic change. In addition, he is a much sought-after advisor and research consultant and is a critical contributor in the building and leadership of an international research network, the Competence Centre in Tourism Management and Tourism Economics (TOMTE), in Brunico since 2008.