Maruf Gbadebo Salimon

Maruf Gbadebo Salimon


Research Focus & Metrics

Academic Career Length

12Years (2015-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

View All Publications
5 June 2017 in International Journal of Bank Marketing
Verified
Journal Article
Closed access
MSMaruf Gbadebo Salimon
Maruf Gbadebo Salimon
RYRushami Zien Bin Yusoff
Rushami Zien Bin Yusoff
SMSany Sanuri Mohd Mokhtar
Sany Sanuri Mohd Mokhtar
Purpose: The purpose of this paper is to examine the combined roles that perceived usefulness (PU), perceived ease of use, perceived security and hedonic motivation play on the adoption of e-banking. It also aims to determine the ability of hedonic motivation to transfer the effect of other determinants of e-banking adoption. Design/methodology/approach: In order to empirically test the conceptual model of this study, data were collected from the users of e-banking in Nigeria. A total of 266 questionnaires were analyzed using partial least square structural equation modeling. Findings: The empirical results revealed a significant and positive relationship between PU, perceived security and e-banking adoption. The same result was found to be applicable to the relationship between PU, perceived ease of use, perceived security and hedonic motivation. However, support was not found for the relationship between perceived ease of use and adoption of e-banking. Hedonic motivation plays a mediating role between PU, perceived security and e-banking adoption. The study did not find a mediating effect of hedonic motivation between perceived ease of use and e-banking adoption. Practical implications: The results of this study provide insights for banking practitioners to know which aspect of e-banking to improve and to aid with policies that will increase adoption. Furthermore, improvements in hedonic motivation will also significantly increase adoption of e-banking. Originality/value: This study is one of the pioneer studies that tests the mediating influence of hedonic motivation.

24 October 2021 in International Journal of Innovation Science
Verified
Journal Article
Closed access
MYMaha Yusr
Maha Yusr
SMSany Sanuri Mohd Mokhtar
Sany Sanuri Mohd Mokhtar
SPSelvan AL Perumal
Selvan AL Perumal
MSMaruf Gbadebo Salimon
Maruf Gbadebo Salimon
Purpose: Several strategies and processes can help companies to enhance the success rate of new products. This study aims to identify a few strategies for that purpose represented by total quality management (TQM) practices, building knowledge and capabilities. Moreover, the current paper discusses the role of applying TQM practices and customer knowledge management in developing the marketing capabilities of the organizations. Design/methodology/approach: This study is a quantitative approach where the data collected from 141 manufacturing small and medium enterprises operating in Malaysia and partial least squares technique was used to test the hypotheses. Findings: The findings of this study highly support all the proposed hypotheses and establish marketing capabilities as a facilitator in the relationship between TQM practices, customer knowledge management and product innovation performance. However, customer knowledge management and TQM were found not to have an impact on product innovation performance. Originality/value: The introduced model contributes to enhancing the understanding of the impact of customer knowledge on the success of product innovation performance. The model further includes TQM as a process that helps the organization get customer satisfaction information. The incorporation of these two processes will support the organization’s capabilities in the innovation field.

19 February 2021 in The Electronic Journal of Information Systems in Developing Countries
Verified
Journal Article
Closed access
PDF file
MSMaruf Gbadebo Salimon
Maruf Gbadebo Salimon
OAOlayemi Abdullateef Aliyu
Olayemi Abdullateef Aliyu
MYMaha Mohammed Yusr
Maha Mohammed Yusr
SPSelvan Perumal
Selvan Perumal

25 December 2015 in Mediterranean Journal of Social Sciences
Verified
Journal Article
Open access
PDF file
MSMaruf Gbadebo Salimon
Maruf Gbadebo Salimon
RYRushami Zien Yusoff
Rushami Zien Yusoff
SMSany Sanuri Mohd Mokhtar
Sany Sanuri Mohd Mokhtar
Many studies have been conducted in respect of e-banking adoption especially in developed nations. However, evidence has shown that where similar few studies are conducted in developing countries, their findings are mixed and inconclusive. This pilot study intends to fill the research gap with a view to addressing the problem of low adoption in Nigeria and many other developing countries. In this view, this study has critically looked into the issues of perceived usefulness, perceived ease of use, awareness, perceived security and facilitating conditions that have direct and indirect effects on e-banking adoption through mediating effect of e-satisfaction, e-trust and hedonic motivation. One of the major contributions of this study is that it is the first of its type to link security directly to fun. A call has been made to future researchers to empirically test the model of this study in order to predict adoption of e-banking. DOI: 10.5901/mjss.2016.v7n1p54

21 January 2025 in Journal of Small Business and Enterprise Development
Verified
Journal Article
Closed access
OKOlanrewaju Kareem
Olanrewaju Kareem
OAOlayemi Abdullateef Aliyu
Olayemi Abdullateef Aliyu
MSMaruf Gbadebo Salimon
Maruf Gbadebo Salimon
Purpose: The performance of business enterprises is an impetus to every nation’s growth and development, as they constitute a multitude of businesses in most countries in the world. While ethical crises in the workplace are causing serious depletion in organizational performance and, in some cases, leading to total bankruptcy and the collapse of business in a developing country. This study aims to empirically examine the interaction effect of Islamic work ethics (IWEs) on the linkage between organization culture (OC) and enterprise performance (EP).Design/methodology/approach: The survey method collected data from 531 managers of firms in the SME category of enterprises, using validated measurement instruments adapted from previous studies, and the data were quantitatively analyzed with Smart PLS SEM.Findings: The results indicate that OC has a positive and significant effect on EP. The study also found that IWEs had a strong positive and significant impact on EP. The investigation revealed a significant effect of IWEs on the OC impact on EP. Therefore, we concluded that increased IWE practice will enhance the OC impact on EP.Originality/value: This study contributes to the nexus of OC and EP as the first to investigate the interaction effect of IWE in an African context. Furthermore, the study suggests that if enterprise managers can exhibit Islamic work values, it will communicate and stimulate workers’ positive attitudes toward the organization. The creation of a harmonious and unethical behavior-free workplace environment would lead to improved enterprise performance. We presented theoretical and practical implications, along with recommendations for future research.

3 June 2019 in Gender in Management: An International Journal
Verified
Journal Article
Closed access
AGAbdullahi Hassan Gorondutse
Abdullahi Hassan Gorondutse
HHHaim Hilman
Haim Hilman
MSMaruf Gbadebo Salimon
Maruf Gbadebo Salimon
RARajeh Alajmi
Rajeh Alajmi
FSFayez Hamed Al Shdaifat
Fayez Hamed Al Shdaifat
VKVikniswari Vija Kumaran
Vikniswari Vija Kumaran
Purpose: Even though nowadays more women occupy leadership roles, they still are a minority. Because aspiration is a precursor of advancement, examining conditions fostering female leadership aspiration is important, particularly in the context of Saudi Arabia where moral relativism play a vital role. This paper aims to discuss these issues.Design/methodology/approach: A cross-sectional survey design with 500 full-time employed women, working in Saudi Arabia Public University were selected using quantitative approach. PLS-SEM is used to analyse the predicted hypotheses.Findings: The initial prediction was found that gender egalitarian is significant on women’s leadership effectiveness, and government support to the extent that is associated with women’s leadership effectiveness and tend to have stronger relationship. Also, the indirect effect of government support on the relationship between gender egalitarian on women leadership effectiveness was not significant.Research limitations/implications: Due to the selected survey approach, the data are correlational using quantitative method. Thus, mixed method is needed to confirm these findings.Practical implications: Saudi Arabia Public Universities, policymakers and leaders of higher education institutions should focus on female leaders to improve their leadership effectiveness. Universities should formulate future strategies to empower women through the various stages of their career to become good leaders.Originality/value: The present study is among the first if any that examines relationship between gender egalitarian and women leadership effectiveness with moderating role of government support in developing country of Saudi Arabia.