Elizabeth Halpenny, PhD, teaches and conducts research in the areas of tourism, marketing, environmental psychology and protected areas management. Elizabeth’s research focuses on tourist experience and advancement of environmental stewardship. Current research projects examine: (a) the effect of mobile digital technologies on visitors’ experiences; (b) parks-related knowledge mobilization; (c) environmental communication efficacy; (d) the impact of conservation-related brands on protected area travel decision making; and (e) agritourism.