Natalia Marzia Gusmerotti

Dr. Natalia Marzia Gusmerotti

SUM sustainability management, Institute of management, Scuola Superiore Sant’Anna, Pisa 56100, Italy
orcid

Research Focus & Metrics

Academic Career Length

8Years (2019-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

View All Publications
28 March 2022 in Sustainability
Verified
Journal Article
Open access
PDF file
MKManav Khanna
Manav Khanna
NGNatalia Marzia Gusmerotti
Natalia Marzia Gusmerotti
MFMarco Frey
Marco Frey
The relevance of the circular economy for climate change is still a developing area of research that needs to be explored. This paper aims to provide an overview of the relevance of the circular economy for climate change through the theory of change approach framework. For this purpose, we analysed 96 articles from the Scopus and WoS databases in the “Arts and Humanities, Business, Management and Accounting, Economics, Econometrics and Finance and Social Sciences,” with the keywords “Circular economy” and “Climate Change”. Our analysis shows that 87% of the reviewed articles showed a strong relevance of the circular economy for climate change. However, most of the articles focused on the mitigation aspect of climate change. The circular economy is widely practised in countries such as the United Kingdom, Italy, Belgium, and China. Our main theoretical contribution is in developing a logical framework through the theory of change, which is a novel approach in social science research apart from monitoring and evaluation studies.

14 December 2020 in Sustainability
Verified
Journal Article
Open access
PDF file
FCFilippo Corsini
Filippo Corsini
NGNatalia Marzia Gusmerotti
Natalia Marzia Gusmerotti
MFMarco Frey
Marco Frey
Nowadays, management of electrical and electronic equipment (EEE) and the related waste electrical and electronic equipment (WEEE) is a growing concern around the world and clearly an open issue to tackle in order to move towards a more circular economy. The goal of this review paper is to analyze and summarize research conducted exploring behaviors connected with purchases, extension of useful life, and management of end of life of electrical and electronic equipment. The results highlight several research exploring the determinants of WEEE recycling behavior, also in relation with different practices (e.g., online recycling); on the other hand other typologies of behaviors are less analyzed in the literature (e.g., purchase of used EEE products, donation of EEE products, participation in WEEE takeback activities established by firm operating in this sector, etc.). Moreover, the results suggest that the theoretical model adopted in many studies reveals its usefulness to predict the determinist of such circular consumer’s behavior in relation to the purchase, extension of life, and end of life management of electrical and electronic products; however, in many cases, additional variables are needed to fully explain the behavior.

11 April 2024 in Circular Economy and Sustainability
Verified
Journal Article
Open access
PDF file
FCFilippo Corsini
Filippo Corsini
NGNatalia Marzia Gusmerotti
Natalia Marzia Gusmerotti
EBEdoardo Bartoletti
Edoardo Bartoletti
FTFrancesco Testa
Francesco Testa
Andrea AppolloniAndrea Appolloni
Andrea Appolloni
FIFabio Iraldo
Fabio Iraldo
The excessive production and use of new plastic materials pose a critical environmental challenge, and reducing its consumption has emerged as a major global hurdle. Understanding human behavior is thus essential for creating a circular economy for plastics. The study aims to gain insights into consumers' buying habits concerning recycled plastic, which has received relatively little attention in prior research on the subject of environmentally friendly consumer behavior. This study draws on the Theory of Planned Behavior to analyze the factors influencing consumer behavior regarding products and packaging made from recycled plastic. To this end, we employed a questionnaire, which was administered to 511 consumers in Italy. Results support that concerns about plastics and perceived efficacy exert a direct influence on attitudes. Additionally, our findings demonstrate that social norms, attitudes, and perceived behavioral control significantly shape purchasing behaviors concerning recycled plastic. The research contributes to extending the Theory of Planned Behavior model in predicting environmental-friendly behavior by adding new empirical evidence and provides valuable suggestions for companies to develop effective communication strategies and policies to redirect plastic consumption behavior towards less-impacting use of plastic.


5 November 2019 in Sustainability
Verified
Journal Article
Open access
PDF file
Luca BattistiLuca Battisti
Luca Battisti
FCFilippo Corsini
Filippo Corsini
NGNatalia Marzia Gusmerotti
Natalia Marzia Gusmerotti
Federica LarcherFederica Larcher
Federica Larcher
The European Commission promotes management practices for nature conservation and human well-being, requiring the involvement of users in Natura 2000 sites. The research aim was to investigate the user’s aesthetic perception in relation to the adoption of different management measures, within an Italian metropolitan Natura 2000 site. The research was performed in La Mandria Park in 2018 (1780 ha). The method was based on a participatory approach (interviews, questionnaires and participatory mapping), involving both park managers and users. Four main landscape elements were identified: lawns, woodlands, lines of trees and water bodies. Questionnaires (N = 232) were analyzed by descriptive and regression analysis. Mapped preferred places were analyzed using ecological indexes on 500 m land use buffers. A gendered perception of the aesthetic quality was detected, demonstrating that women are more strictly connected to nature than men. Users involved in park activities better perceived the aesthetic quality, while regular visitors had a worst perception. From participatory mapping (N = 137), it emerges that the eight preferred places are characterized by a mixed land use with different maintenance regimes and ecological values. Users’ perceptions should be integrated in a co-management plan in metropolitan Natura 2000 sites, combining nature conservation with user enjoyment.

14 October 2024 in Journal of Global Fashion Marketing
Verified
Journal Article
Closed access
FCFilippo Corsini
Filippo Corsini
NGNatalia Marzia Gusmerotti
Natalia Marzia Gusmerotti
FTFrancesco Testa
Francesco Testa
MFMarco Frey
Marco Frey