Hong Zhao is a full professor of marketing and the dean of the Sino-Danish College at the University of Chinese Academy of Sciences (China). Her research interests include information management, digital marketing, and brand management. Her work has been published in the Journal of Retailing, the Journal of Interactive Marketing, and Electronic Markets.
Hong Zhao is a full professor of marketing and the dean of the Sino-Danish College at the University of Chinese Academy of Sciences (China). Her research interests include information management, digital marketing, and brand management. Her work has been published in the Journal of Retailing, the Journal of Interactive Marketing, and Electronic Markets.