Mădălina Coman is an Assistant Professor in the Department of Public Health at Babeș-Bolyai University, Romania. With a background in psychology, health psychology, and public health, and a PhD in health literacy, her main research interests focus on health literacy and health promotion. Over the years, she worked on various projects ranging from injury prevention to maternal and child health. She also has expertise in health literacy assessment, health behaviours and counselling for smoking cessation using motivational interviewing.