The purpose of this research is to identify the areas of interest, research topics, and application areas that reflect the research nature of digital transformation (DT), as well as the strategies, practices, and trends of DT. To accomplish this, the Latent Dirichlet allocation algorithm, a probabilistic topic modeling technique, was applied to 5350 peer-reviewed journal articles on DT published in the last ten years, from 2013 to 2022. The analysis resulted in the discovery of 34 topics. These topics were classified, and a systematic taxonomy for DT was presented, including four sub-categories: implementation, technology, process, and human. As a result of time-based trend analysis, “Sustainable Energy”, “DT in Health”, “E-Government”, “DT in Education”, and “Supply Chain” emerged as top topics with an increasing trend. Our findings indicate that research interests are focused on specific applications of digital transformation in industrial and public settings. Based on our findings, we anticipate that the next phase of DT research and practice will concentrate on specific DT applications in government, health, education, and economics. “Sustainable Energy” and “Supply Chain” have been identified as the most prominent topics in current DT processes and applications. This study can help researchers and practitioners in the field by providing insights and implications about the evolution and applications of DT. Our findings are intended to serve as a guide for DT in understanding current research gaps and potential future research topics.

From the early days of computer systems to the present, software testing has been considered as a crucial process that directly affects the quality and reliability of software-oriented products and services. Accordingly, there is a huge amount of literature regarding the improvement of software testing approaches. However, there are limited reviews that show the whole picture of the software testing studies covering the topics and trends of the field. This study aims to provide a general figure reflecting topics and trends of software testing by analyzing the majority of software testing articles published in the last 40 years. A semi-automated methodology is developed for the analysis of software testing corpus created from core publication sources. The methodology of the study is based on the implementation of probabilistic topic modeling approach to discover hidden semantic patterns in the 14,684 published articles addressing software testing issues between 1980 and 2019. The results revealed 42 topics of the field, highlighting five software development ages, namely specification, detection, generation, evaluation, and prediction. The recent accelerations of the topics also showed a trend toward prediction-based software testing actions. Additionally, a higher trend on the topics concerning “Security Vulnerability”, “Open Source” and “Mobile Application” was identified. This study showed that the current trend of software testing is towards prediction-based testing strategies. Therefore, the findings of this study may provide valuable insights for the industry and software communities to be prepared for the possible changes in the software testing procedures using prediction-based approaches.

The widespread use of business intelligence products, services, and applications piques the interest of researchers in this field. The interest of researchers in business intelligence increases the number of studies significantly. Identifying domain-specific research patterns and trends is thus a significant research problem. This study employs a topic modeling approach to analyze domain-specific articles in order to identify research patterns and trends in the business intelligence field over the last 20 years. As a result, 36 topics were discovered that reflect the field’s research landscape and trends. Topics such as “Organizational Capability”, “AI Applications”, “Data Mining”, “Big Data Analytics”, and “Visualization” have recently gained popularity. A systematic taxonomic map was also created, revealing the research background and BI perspectives based on the topics. This study may be useful to researchers and practitioners interested in learning about the most recent developments in the field. Topics generated by topic modeling can also be used to identify gaps in current research or potential future research directions.

This study aims to investigate up-to-date career opportunities and in-demand competence areas and skill sets for cloud computing (CC), which plays a crucial role in the rapidly developing teleworking environments with the COVID-19 pandemic. In this paper, we conducted a semantic content analysis on 10,161 CC job postings using semi-automated text-mining and probabilistic topic-modeling procedures to discover the competency areas and skill sets as semantic topics. Our findings revealed 22 competency areas and 46 skills, which reflect the interdisciplinary background of CC jobs. The top five competency areas for CC were identified as “Engineering”, “Development”, “Security”, “Architecture”, and “Management”. Besides, the top three skills emerged as “Communication Skills”, “DevOps Tools”, and “Software Development”. Considering the findings, a competency-skill map was created that illustrates the correlations between CC competency areas and their related skills. Although there are many studies on CC, the competency areas and skill sets required to deal with cloud computing have not yet been empirically studied. Our findings can contribute to CC candidates and professionals, IT organizations, and academic institutions in understanding, evaluating, and developing the competencies and skills needed in the CC industry.

The aim of this paper is to examine the influence of the content elements of online banner ads on customers’ visual attention, and to evaluate the impacts of gender, discount rate and brand familiarity on this issue. An eye-tracking study with 34 participants (18 male and 16 female) was conducted, in which the participants were presented with eight types of online banner ads comprising three content elements—namely brand, discount rate and image—while their eye movements were recorded. The results showed that the image was the most attractive area among the three main content elements. Furthermore, the middle areas of the banners were noticed first, and areas located on the left side were mostly noticed earlier than those on the right side. The results also indicated that the discount areas of banners with higher discount rates were more attractive and eye-catching compared to those of banners with lower discount rates. In addition to these, the participants who were familiar with the brand mostly concentrated on the discount area, while those who were unfamiliar with the brand mostly paid attention to the image area. The findings from this study will assist marketers in creating more effective and efficient online banner ads that appeal to customers, ultimately fostering positive attitudes towards the advertisement.

The landscape of software engineering research has changed significantly from one year to the next in line with industrial needs and trends. Therefore, today’s research literature on software engineering has a rich and multidisciplinary content that includes a large number of studies; however, not many of them demonstrate a holistic view of the field. From this perspective, this study aimed to reveal a holistic view that reflects topics, trends, and trajectories in software engineering research by analyzing the majority of domain-specific articles published over the last 40 years. This study first presents an objective and systematic method for corpus creation through major publication sources in the field. A corpus was then created using this method, which includes 44 domain-specific conferences and journals and 57,174 articles published between 1980 and 2019. Next, this corpus was analyzed using an automated text-mining methodology based on a probabilistic topic-modeling approach. As a result of this analysis, 24 main topics were found. In addition, topical trends in the field were revealed. Finally, three main developmental stages of the field were identified as: the programming age, the software development age, and the software optimization age.