Asmaa Retbi is an Associate Professor at Mohammadia School of Engineers (EMI). She holds an engineering degree in Computer Science from Institut National Des Postes et Télécomunications (INPT) and a PhD in Computer Science from Mohammadia School of Engineers (EMI), Morocco. Her research focuses on machine learning, recommender systems, generative AI, blockchain technology, software engineering, and educational technologies. She can be contacted at retbi@emi.ac.ma.