Professor Vrontis is a Fellow Member and a certified Chartered Marketer of the Chartered Institute of Marketing (UK) and a Chartered Business and Chartered Marketing Consultant certified by the Chartered Association of Business Administrators. He is a Professor of Marketing and the Executive Dean of the Distance Learning Unit at the University of Nicosia, Cyprus. At the same time, he is a Visiting Professor and a Research Fellow and collaborates with various universities and organisations at an international level. He has been widely published in about 200 peer-reviewed journal articles, 25 chapters, and cases in books/edited books, and he has presented papers at over 70 conferences on a global basis. Professor Vrontis is the author of thirty books, mainly in the areas of international marketing and marketing planning, including ten electronic books approved by and included in the ISI Citation Index of Thomson Reuters in the areas of business, management, innovation, and entrepreneurship.