Fernando R González is currently a senior partner of Ductor Consultores SC, a consulting firm specializing in strategy, sustainable development, CSR, and the assessment of organizational performance projects in different Latin American countries. F. Gonzalez received his Master of Science in Human Resource Management in Economics from the University of Utah. Before becoming a Ductor Consultores SC partner, F. Gonzalez held international executive positions at two leading Mexican firms: Alfa and Vitro in human resources development, sustainable development, energy management, and total quality management areas. Fernando Gonzalez's research work has focused on resources and capability development in high-performance companies. He has presented his findings at different universities and forums in Mexico, South America, the United States, Europe, and Asia. He has participated as Visiting Professor at ITESM Campus Monterrey and EGADE Business School in teaching strategic planning and innovation strategy.