Jonathan Ayebakuro Orama is a fellow of Eurecat’s "Vicente López" PhD grant program and a research trainee at the Department of Tourism Innovation, Eurecat—the Technological Centre of Catalonia. He is a doctoral student in the Faculty of Tourism and Geography, Rovira i Virgili University, supervised by professor Antonio Moreno and Dr. Joan Borràs. He received his Master’s degree in computer security engineering and artificial intelligence in 2018 from Rovira i Virgili University. His current research focus is applying artificial intelligence to tourism consumption.