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Prof. Peng Ma
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Academic Career Length
16Years (2011-Present)
(Calculated once Scilit publication data is synced: current year − year of first publication + 1)
Representative Publications
View All Publications1 December 2013 in International Journal of Production Economics
Journal Article
1 March 2017 in Omega
Journal Article
1 August 2013 in International Journal of Production Economics
Journal Article
3 July 2017 in International Journal of Production Research
Journal Article
We investigate closed-loop supply chains (CLSCs) under four reverse channel structures where a central planner, a manufacturer (M), a retailer (R) or a third party (T), respectively, serves as the collector of used product and demand depends on R’s marketing effort. We derive supply chain profitability under both the centralised and decentralised CLSCs and furnish the optimal marketing effort, collection rate and pricing decisions for the supply chain members. We then extend the base models along two directions: the first extension incorporates R’s distributional fairness concerns into the M collection model and the second extension considers potential recycle cost advantages by R and T compared to the M collection model.
1 May 2018 in Journal of Cleaner Production
Journal Article
1 December 2020 in International Journal of Production Economics
Journal Article
About Me
Dr Peng Ma is Professor of Supply Chain Management at the School of Business, Nanjing University of Information Science and Technology. His research interests are in the areas of sustainable supply chain management, operations-marketing interface and behavioral operations management. He has published articles in such journals as European Journal of Operational Research, Omega: The International Journal of Management Science, International Journal of Production Economics, International Journal of Production Research, Journal of Retailing and Consumer Services, Journal of Cleaner Production, Kybernetes, and International Transactions in Operational Research. He teaches graduate and undergraduate courses in the areas of Operations Management, Supply Chain Management and Logistics Management. He has a Ph.D. in systems engineering from the School of Economics and Management, Southeast University, and master’s and bachelor’s degrees in applied mathematics and information and computing science from the Xiangtan University and North China University of Water Resources and Electric Power, respectively.