Rady is an associate professor at the department of Agribusiness and Consumer Sciences in King Faisal University teaching economic and environmental modules. He is an environmental economist with strong experience in protected area management and biodiversity conservation (MSc. in Environmental Economics, The University of York - UK; PhD in Environmental Economics, University of East Anglia – UK) with special interest for valuation of ecosystem services, sustainable development and related public policies at national and international level. He is a member of a number of local and international committees, organizations and specialist groups in the field of environmental economics and nature conservation. He has over 20 years of experience in the field of nature conservation with Egyptian Environmental Affairs Agency. He has been involved in the European Union project for the development of South Sinai protectorates and has provided many consultancies to UNDP, GEF, UNESCO, and EU projects.