Mr. Rakibul Islam is a Research Associate and Teaching Assistant at the Department of Business Administration, Daffodil International University (DIU)–RAK Campus, UAE. He holds an MBA in Marketing from Daffodil International University and a BBA in Finance and Marketing from the European University of Bangladesh. His research interests include business analytics, marketing research, sustainability, workforce development, and economic analysis. He has published several peer-reviewed research articles and is actively involved in ongoing academic research projects. Mr. Islam is proficient in statistical and analytical software, including SPSS, SmartPLS, ATLAS.ti, RStudio, and Power BI, and is committed to advancing research, teaching, and academic excellence.