Dr. Abdul Rahim Ridzuan is an Associate Professor and senior economics lecturer at Universiti Teknologi MARA in Melaka. With a background in International Economics, he holds a Bachelor's degree from Universiti Multimedia, Melaka, a Master's degree from Universiti Putra Malaysia, and a Ph.D. from Universiti Sains Malaysia. Dr. Abdul Rahim Ridzuan is actively engaged in research and holds positions at various institutions, including the Big Data Analytics and Artificial Intelligence (IBDAAI) of Universiti Teknologi MARA and the Centre for Economic Development and Policy (CEDP) of Universiti Malaysia Sabah. He has also served as a Visiting Scholar and Professor at several international universities. With a successful track record in student supervision and over 130 publications in scholarly outlets, Dr. Abdul Rahim Ridzuan has secured significant research grants and received numerous awards for his outstanding contributions to the field of economics.