Dr. Arif YILDIRIM is an Associate Professor in the Department of Journalism at Çanakkale 18 Mart University (Türkiye). He holds a PhD in Informatics, with a dissertation on data security and cryptography that developed a genetics-inspired approach (“Data Security Approach in Information Technology and Cryptography: DNA Algorithm”). His research examines how digital infrastructures reshape governance, markets, and information systems, spanning cryptography and privacy, algorithmic accountability, and data-driven decision-making in networked environments. In addition to his work on social media, online behavior, and digital activism, he has published on AI- and robotics-enabled socio-technical systems and on smart marketing within contemporary marketing analytics. His recent research extends these interests to finance and DeFi, with a focus on stablecoin fragility, market stress, and narrative dynamics in digital-asset markets.