Kartinah Ayupp

Kartinah Ayupp

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Kartinah Ayupp

Faculty of Economics and Business, Universiti Malaysia Sarawak, Samarahan, Malaysia

Research Focus & Metrics

Academic Career Length

17Years (2010-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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20 November 2017 in Interactive Technology and Smart Education
Verified
Journal Article
Closed access
Muhammad Shoaib FAROOQMuhammad Shoaib FAROOQ
Muhammad Shoaib FAROOQ
Maimoona SALAMMaimoona SALAM
Maimoona SALAM
NJNorizan Jaafar
Norizan Jaafar
Alain FayolleAlain Fayolle
Alain Fayolle
KAKartinah Ayupp
Kartinah Ayupp
ASAli Sajid
Ali Sajid
Purpose: Adoption of latest technological advancements (e.g. lecture capture system) is a hallmark of market-driven private universities. Among many other distinguishing features, lecture capture system (LCS) is the one which is being offered to enhance the flexibility of learning environment for attracting executive business students. Majority of foreign universities are offering the facility of LCS to their students in offshore campuses established in Malaysia. Yet, very little is known about perception and behaviour of executive business students towards acceptance and use of this facility. Therefore, to bridge the identified gap in academic literature, this study is an effort to explore the causal relationship between existing constructs of extended unified theory of acceptance and use of technology (UTAUT2), personal innovativeness (PI), intention and use behaviour (UB) towards LCS. Moreover, this study is aimed to extend the UTAUT2 by introducing a new variable, namely, PI in the domain of information technology (IT) (PIIT). Design/methodology/approach: SmartPLS-3.2.6 was used for data analysis and all PLS-related calculations. For this purpose, a self-administered questionnaire was designed to collect data regarding acceptance and UB towards LCS. A sample size of 481 responses from executive business students, who were enrolled in offshore campuses of five selected foreign universities in Malaysia, was used for testing the proposed theoretical model. Findings: The results of structural equation modelling (SEM) revealed that, performance expectancy, effort expectancy, social influence, facilitating conditions, price value, hedonic motivation, habit and PIIT have a significant and positive influence on acceptance and use of LCS among executive business students. Unique to this study is that, findings of this study have highlighted PIIT as an important factor that affects intention and UB towards LCS among executive business students. Practical implications: By validating and extending the UTAUT2, the findings of this study provide a number of practical implications along with a comprehensive, robust and useful framework for universities to successfully implement technological advancements, such as LCS, to enhance overall learning outcomes. Originality/value: By investigating the factors determining acceptance and use of LCS among executive business students, using a partial least square (PLS)-based SEM approach, this study makes a sizeable theoretical, methodological and contextual contribution to the overall body of knowledge.

1 January 2010 in Asia Pacific Business Review
Verified
Journal Article
Closed access
KAKartinah Ayupp
Kartinah Ayupp
WKWilliam Kong
William Kong
This study investigates the relationship between task and outcome interdependence and self-efficacy on employees work motivation in Malaysia, by looking at one of the state's retail industries as a case in point. The study focused on two forms of interdependence, namely task interdependence (works execution) and outcome interdependence (compatibility of co-workers' performance), while work motivation looked at employees' cooperation and collective effort. The retail industry was chosen because of its importance to the Malaysian economy and the fact that interdependence job setting is common among supermarkets and department stores. The results show a significant and positive support regarding the relationship between outcome interdependence and self-efficacy towards employees work motivation. Interdependence and self-efficacy components possess motivational potential towards employees work behaviour, such as the effort and cooperation level that they choose to contribute to their company. Furthermore, initiated task interdependence is found to have a significant relationship with employees' cooperative manner.