Farhana Shahid

Farhana Shahid

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Farhana Shahid

Information Science, Cornell University, Ithaca, New York, USA

Research Focus & Metrics

Academic Career Length

5Years (2022-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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7 November 2024 in Proceedings of the ACM on Human-Computer Interaction
Verified
Journal Article
Open access
DADhruv Agarwal
Dhruv Agarwal
FSFarhana Shahid
Farhana Shahid
AVAditya Vashistha
Aditya Vashistha
WhatsApp groups have become a hotbed for the propagation of harmful content including misinformation, hate speech, polarizing content, and rumors, especially in Global South countries. Given the platform's end-to-end encryption, moderation responsibilities lie on group admins and members, who rarely contest such content. Another approach is fact-checking, which is unscalable, and can only contest factual content (e.g., misinformation) but not subjective content (e.g., hate speech). Drawing on recent literature, we explore deliberation---open and inclusive discussion---as an alternative. We investigate the role of a conversational agent in facilitating deliberation on harmful content in WhatsApp groups. We conducted semi-structured interviews with 21 Indian WhatsApp users, employing a design probe to showcase an example agent. Participants expressed the need for anonymity and recommended AI assistance to reduce the effort required in deliberation. They appreciated the agent's neutrality but pointed out the futility of deliberation in echo chamber groups. Our findings highlight design tensions for such an agent, including privacy versus group dynamics and freedom of speech in private spaces. We discuss the efficacy of deliberation using deliberative theory as a lens, compare deliberation with moderation and fact-checking, and provide design recommendations for future such systems. Ultimately, this work advances CSCW by offering insights into designing deliberative systems for combating harmful content in private group chats on social media.

2 May 2025 in Proceedings of the ACM on Human-Computer Interaction
Verified
Journal Article
Open access
FSFarhana Shahid
Farhana Shahid
DADhruv Agarwal
Dhruv Agarwal
AVAditya Vashistha
Aditya Vashistha
WhatsApp is the largest social media platform in the Global South and is a virulent force in global misinformation and political propaganda. Due to end-to-end encryption WhatsApp can barely review any content and mostly rely on volunteer moderation by group admins. Yet, little is known about how WhatsApp group admins manage their groups, what factors and values influence moderation decisions, and what challenges they face while managing their groups. To fill this gap, we interviewed admins of 32 diverse groups and reviewed content from 30 public groups in India and Bangladesh. We observed notable differences in the formation, members' behavior, and moderation of public versus private groups, as well as in how WhatsApp admins operate compared to those on other platforms. We used Baumrind's typology of 'parenting styles' as a lens to examine how admins enact care and control during volunteer moderation. We identified four styles based on how caring and controlling the admins are and discuss design recommendations to help them better manage problematic content in WhatsApp groups.

16 October 2025 in Proceedings of the ACM on Human-Computer Interaction
Verified
Journal Article
Open access
FSFarhana Shahid
Farhana Shahid
MDMaximilian Dittgen
Maximilian Dittgen
MNMor Naaman
Mor Naaman
AVAditya Vashistha
Aditya Vashistha
This paper examines if large language models (LLMs) can help people write constructive comments on divisive social issues due to the difficulty of expressing constructive disagreement online. Through controlled experiments with 600 participants from India and the US, who reviewed and wrote constructive comments on threads related to Islamophobia and homophobia, we observed potential misalignment between how LLMs and humans perceive constructiveness in online comments. While the LLM was more likely to prioritize politeness and balance among contrasting viewpoints when evaluating constructiveness, participants emphasized logic and facts more than the LLM did. Despite these differences, participants rated both LLM-generated and human-AI co-written comments as significantly more constructive than those written independently by humans. Our analysis also revealed that LLM-generated comments integrated significantly more linguistic features of constructiveness compared to human-written comments. When participants used LLMs to refine their comments, the resulting comments were more constructive, more positive, less toxic, and retained the original intent. However, LLMs often distorted people's original views--especially when their stances were on a spectrum instead of being outright polarizing. Based on these findings, we discuss ethical and design considerations in using LLMs to facilitate constructive discourse online.

11 November 2024
Verified
Conference Paper
Open access
FSFarhana Shahid
Farhana Shahid
My dissertation upholds the needs and concerns of users in the Majority World regarding harmful content and moderation systems online. Although people from the Majority World (i.e., the Global South) comprise the largest online user-bases and are often the worst victims of online harms, their experiences remain significantly understudied. To address this gap, I take a mixed-methods approach and have extensively worked with social media users in India and Bangladesh. My research shows that current human-AI infrastructures of content moderation disregard users' diverse mental models of harmful content and socio-cultural norms prevalent in these regions. This leads to moral policing of culturally appropriate content and failure in checking locally harmful content. Hence, I propose to design culturally-aware moderation tools that use emerging AI advances like Large Language Models (LLMs) to enable people to deliberate on hot-button issues constructively and enhance their agency to contest harmful content online.

13 April 2026
Verified
Conference Paper
Open access
HNHellina Hailu Nigatu
Hellina Hailu Nigatu
FSFarhana Shahid
Farhana Shahid
VSVishal Sharma
Vishal Sharma
AOAbigail Oppong
Abigail Oppong
MTMichaelanne Thomas
Michaelanne Thomas
Syed Ishtiaque AhmedSyed Ishtiaque Ahmed
Syed Ishtiaque Ahmed