Helen is a researcher and sensory panel leader at the Center of Food and Fermentation Technologies (TFTAK). She has been involved in a vast number of projects in collaboration with food producers to bring sensory expertise for solving challenges in quality control and product development. She has over 3 years of experience in method development and panel training for sensory analysis. Her huge interest in sensory and consumer studies led Helen to continue her research as a PhD student in the Department of Business Administration at Tallinn University of Technology (TalTech). Her main research focus there is to understand consumers’ behaviour towards sustainable dairy alternatives. More specifically, she is investigating what sustainability means to consumers, what motivates consumers towards sustainable food consumption, and how to communicate sustainable food products better in the market. Helen is an active member of the European Sensory Network (ESN) contributing to knowledge sharing and carrying out collaborative projects.
Helen is a researcher and sensory panel leader at the Center of Food and Fermentation Technologies (TFTAK). She has been involved in a vast number of projects in collaboration with food producers to bring sensory expertise for solving challenges in quality control and product development. She has over 3 years of experience in method development and panel training for sensory analysis. Her huge interest in sensory and consumer studies led Helen to continue her research as a PhD student in the Department of Business Administration at Tallinn University of Technology (TalTech). Her main research focus there is to understand consumers’ behaviour towards sustainable dairy alternatives. More specifically, she is investigating what sustainability means to consumers, what motivates consumers towards sustainable food consumption, and how to communicate sustainable food products better in the market. Helen is an active member of the European Sensory Network (ESN) contributing to knowledge sharing and carrying out collaborative projects.