Prof. Dr. Ahmed Hassan Abdou is a Professor in the Social Studies Department, College of Arts, King Faisal University, Al-Ahsa, Saudi Arabia, and is also affiliated with the Faculty of Tourism and Hotels, Mansoura University, Egypt. His academic expertise lies in sustainable tourism, green hospitality practices, service quality, consumer behavior, and technology adoption, with a particular focus on applying advanced quantitative techniques such as structural equation modeling (SEM) and PLS-SEM. He has established a strong publication record in reputable international journals, contributing to key scholarly discussions on sustainability, digital transformation, and service innovation within the hospitality and tourism sectors. His research is recognized for integrating theoretical rigor with practical relevance, offering valuable implications for policymakers, industry practitioners, and academic communities, particularly in emerging markets and the Middle East region. Prof. Abdou is actively engaged in academic leadership, research supervision, and international collaboration. He has contributed to curriculum development, student mentoring, and interdisciplinary research initiatives. Through his scholarly work and professional activities, he continues to advance knowledge and foster innovation in hospitality and tourism management, with a sustained commitment to sustainability and service excellence.