Changing energy consumption behavior is a promising strategy to enhance household energy efficiency and to reduce carbon emission. Understanding the role of psychological and demographic factors in the context of energy-conservation behaviors is critical to promote energy-saving behaviors in buildings. This study first proposes a theoretical framework built on the Theory of Planned Behavior (TPB). Based on the collected survey data from 207 families (553 residents) in three communities in Xi’an, a typical city in northwest China, the research examines how three standard TPB predictors, namely attitude, subjective norm, and perceived behavioral control, as well as their interactive effects and three socio-demographic factors (i.e., house ownership, education and household income) influence building occupants’ energy-saving intention at home. Through structural equation modeling and keyword analysis, this study reveals that two interaction terms, namely attitude and subjective norms, as well as attitude and perceived behavior control, significantly influence building occupants’ energy-saving intention. Furthermore, this study implies that household income may positively associate with occupants’ energy-saving intention. The model in this study would be conducive to architects and property managers to mitigate severe building energy overuse problem in design and operation stages. Based on a qualitative analysis, the study then discusses the limitations of the study and further research direction. The results of this study would be conducive to building designers and operators to develop customized architectural or informatic interventions and to mitigate the severe energy overuse problem in the residential sector in northwest China.

Behavior-driven energy conservation has been a promising strategy for reducing building energy consumption as well as carbon emissions. With the intention of revealing the impacts of an individual’s personality basis on energy conservation behavioral attitudes and intentions in households and offices, the present study proposes and conducts an experiment in Xi’an, China with two groups for the investigation of such attitudes towards household energy-saving behavior (HESB) and office energy-saving behavior (OESB), respectively. The research adopts structural equation modeling for experiment data analysis. The analysis results suggest that the two personality traits, Agreeableness and Neuroticism, are significantly related to both HESB and OESB attitudes. Especially, agreeable people tend to present stronger energy-saving attitudes, while individuals with higher Neuroticism are less likely to do so. The results indicate that the impacts of these two traits on energy-saving attitude are found to be less influenced by different environment settings. Further, the results find that Extraversion positively influences energy-saving attitude in the office environment, while Openness only significantly works in the household environment. It is hoped that the findings of the present study can provide informative references to energy-saving intervention design as well as further studies on the spillover of pro-environmental behaviors.