Marco Antonio Nolasco-Mamani is a RENACYT researcher with a PhD in Administration and an MBA in Business Management. He holds a bachelor's degree in business administration, accounting, and international business. He currently teaches courses related to business and management and is the Administration and Finance Manager for a local government in Peru. His research focuses on digital transformation, strategic management, and technology adoption in higher education. He is an active member of scientific committees, a reviewer for international journals, and an advisor for undergraduate and graduate theses.