Nemțeanu Marcela-Sefora is a Postdoctoral Researcher in the Faculty of Economics and Business Administration, Babeș Bolyai University, Cluj-Napoca, in the Marketing Department. From June 2014–June 2015, she was awarded a doctoral scholarship with the research grant: POSDRU/159/1.5/G/142115. Between May 2020 and May 2021, she was awarded a postdoctoral scholarship in the project POCU 123793 entitled “Researcher, future entrepreneur - New Generation”. Her research interests are internal marketing, organisational behaviour, nonprofit organisations, and service marketing.