In recent decades, smart tourism has been attracting attention from practitioners and scholars. The current study used multiple analysis methods to conduct a systematic review of 124 related articles on smart tourism. Qualitative analysis was conducted to identify 10 categories of smart tourism articles. Results showed that the largest proportion focus on the influence of technology on tourists’ perceptions, behaviors, and experiences. Co-occurrence analysis was performed to investigate the development trend of keywords used by academics in the last five years, while co-authorship (country) analysis was conducted to examine the collaborative relationship between different countries. The research regions, industries, methods, and theories applied in these articles were also analyzed. Theoretical and practical/managerial implications, as well as future research directions, were provided.
31 August 2024 in Journal of Hospitality and Tourism Management
A hotel’s servicescape – its design elements and quality of service – has been shown to predict customers’ brand experience. However, the underlying mechanism of this association is unknown. Based on the stimulus–organism–response (SOR) paradigm, we developed and tested a conceptual model in which servicescape promotes customers’ mindfulness (focused awareness of the present moment), which in turn improves the brand experience. Data were collected from a questionnaire survey of customers in ten 3–5 star hotels in Guangdong Province, China. Structural equation modeling showed that, as hypothesized, customers’ mindfulness mediated the relationship between perceived hotel servicescape and brand experience. In addition, hotel customers’ length of stay negatively moderated the relationship between mindfulness and brand experience. Our study contributes to the literature by integrating concepts from psychology and marketing and expanded the SOR paradigm by introducing a boundary condition of the effect of mindfulness on brand experience.
The coronavirus disease 2019 (COVID-19) outbreak has severely affected many territories and industries since January 2020. Despite studies on COVID-19 from different perspectives, research on the impact of COVID-19 on hospitality and tourism education remains scant. In view of this research gap, the current study reviews the COVID-19 outbreak and its impact on hospitality and tourism education, particularly in online educational delivery. A local case in Hong Kong was selected to investigate the response of hospitality and tourism educators. Implications for curriculum design, workforce arrangement, and basic actions for educators are provided. More importantly, this study aims to appeal significant attention on hospitality and tourism education during similar crises.
Recently, robots have been widely adopted in the hospitality and tourism industry. Efficient robots can help hoteliers and tourism suppliers with their repetitive or manual labor. Due to the coronavirus disease (COVID-19) pandemic, there is an increasing number of publications on robotic applications in hospitality and tourism. However, a comprehensive literature review of this realm remains lacking. Therefore, to provide a holistic view of the existing literature on robotic applications in hospitality and tourism, this study reviewed 86 extant robotic application-related articles by conducting descriptive analysis and content analysis. The findings of this study showed that most of the existing relevant studies were conducted from the perspective of consumers in the hospitality context. Potential future research directions for academics are identified herein. Practical implications on robotic adoption are also provided for industry practitioners.