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Dr. Jihye Min
University of North Texas

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0 Consumer Behavior
0 Destination Marketing
0 Tourism Economics
0 Integrated resort management
0 Impact study

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Journal article
Published: 12 July 2021 in Journal of Hospitality and Tourism Management
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The COVID-19 outbreak has had a negative impact on the restaurant industry and led to major sales and job losses. As it continues to threaten customers' health, it is expected to greatly influence their attitudes and behavior. Therefore, the current study aims to investigate the effects of threat and coping appraisals on consumers' co-creation behaviors during the COVID-19 pandemic. Grounded in protection motivation theory and co-creation theory, the moderating effect of generational cohorts is also investigated vis-a-vis the relationships between protection motivation appraisals and co-creation behaviors in the restaurant industry. Individuals between 18 and 55 years of age completed survey regarding their dine-in experience during the COVID-19 pandemic. The study indicates that customers' perceived severity, self-efficacy, and response efficacy are significant predictors of customers’ co-creation behaviors during the COVID-19 pandemic. The study provides important theoretical and practical implications for the field.

ACS Style

Jihye Min; Jiyoung Kim; Kiseol Yang. How generations differ in coping with a pandemic: The case of restaurant industry. Journal of Hospitality and Tourism Management 2021, 48, 280 -288.

AMA Style

Jihye Min, Jiyoung Kim, Kiseol Yang. How generations differ in coping with a pandemic: The case of restaurant industry. Journal of Hospitality and Tourism Management. 2021; 48 ():280-288.

Chicago/Turabian Style

Jihye Min; Jiyoung Kim; Kiseol Yang. 2021. "How generations differ in coping with a pandemic: The case of restaurant industry." Journal of Hospitality and Tourism Management 48, no. : 280-288.

Earlycite article
Published: 22 June 2021 in Journal of Fashion Marketing and Management: An International Journal
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Purpose Adopting the theory of parasocial interaction (PSI) and schema theory, this study proposes that a brand’s personalized response and brand familiarity on a corporate blog will lead to higher perceived brand similarity, credibility and blog recommendation intention. Design/methodology/approach A 2 (brand familiarity: high, low) × 3 (brand responses: none, automated and personal) experimental design was developed to test the hypothesized relationships. A total of 474 qualified data were collected using an online survey. ANOVA was utilized to test the research hypotheses. Findings Study results revealed that personalized messages lead to stronger perceived brand similarity, credibility and blog recommendation intention than those exposed to automated and no response. Brand familiarity also significantly influenced perceived brand similarity, brand credibility and blog recommendation intention. Further, the study analysis revealed an interesting interaction effect between brand awareness and brand response on recommendation intention. Originality/value The study provides meaningful implications and suggestions for the effective corporate blogging strategy to influence consumers’ attitudes and image toward brands and establish strong brand equity and relationships with customers.

ACS Style

Jiyoung Kim; Jihye Ellie Min; Linh Ha Le. Impacts of brand familiarity and brand responses on perceived brand credibility, similarity, and blog recommendation intention: a study of corporate blogs. Journal of Fashion Marketing and Management: An International Journal 2021, ahead-of-p, 1 .

AMA Style

Jiyoung Kim, Jihye Ellie Min, Linh Ha Le. Impacts of brand familiarity and brand responses on perceived brand credibility, similarity, and blog recommendation intention: a study of corporate blogs. Journal of Fashion Marketing and Management: An International Journal. 2021; ahead-of-p (ahead-of-p):1.

Chicago/Turabian Style

Jiyoung Kim; Jihye Ellie Min; Linh Ha Le. 2021. "Impacts of brand familiarity and brand responses on perceived brand credibility, similarity, and blog recommendation intention: a study of corporate blogs." Journal of Fashion Marketing and Management: An International Journal ahead-of-p, no. ahead-of-p: 1.

Articles
Published: 14 June 2021 in Asia Pacific Journal of Tourism Research
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This study explores visitors' experiences, post-visit attitudes, and benefits in relation to dark tourism destinations. A total of 464 responses were collected at seismic memorial sites, and the responses were grouped into different clusters by their motivations using hierarchical cluster analysis. The study results indicate that motivations for visiting dark tourism sites significantly affect tourists’ experiences and positive post-visit intentions and are mainly related to tourists’ demographic characteristics (e.g., nationality and traveling pattern). The findings advance our understanding and insights on tourists’ motivations for visiting dark tourism sites, enabling organizers and marketers to better manage and develop attractive dark tourism destinations.

ACS Style

Jihye Min; Kiseol Yang; Asha Thapa-Magar. Dark tourism segmentation by tourists' motivations for visiting earthquake sites in Nepal: implications for dark tourism. Asia Pacific Journal of Tourism Research 2021, 26, 866 -878.

AMA Style

Jihye Min, Kiseol Yang, Asha Thapa-Magar. Dark tourism segmentation by tourists' motivations for visiting earthquake sites in Nepal: implications for dark tourism. Asia Pacific Journal of Tourism Research. 2021; 26 (8):866-878.

Chicago/Turabian Style

Jihye Min; Kiseol Yang; Asha Thapa-Magar. 2021. "Dark tourism segmentation by tourists' motivations for visiting earthquake sites in Nepal: implications for dark tourism." Asia Pacific Journal of Tourism Research 26, no. 8: 866-878.

Journal article
Published: 25 May 2021 in International Journal of Hospitality Management
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This study investigates how businesses can persuade customers to participate in food waste reduction efforts by using communication strategies. Grounded in information processing and persuasion theories, we conducted two studies. In study 1, a focus group interview was performed to explore how customers process food waste communication from foodservice operations. In study 2, a 2 (communication modality: written vs. verbal) × 2 (presentation order: before meals vs. during meals) × 2 (mindfulness: low vs. high) between-subjects design quasi experiment was conducted to examine these interaction effects on customers’ intention to support the restaurants’ food waste reduction efforts. The findings are consistent across the two studies. The findings indicate that people with low mindfulness have lower intention to participate when the message is delivered verbally (vs. written) and the message is prompted before meals (vs. during meals). Conversely, people with high mindfulness tend to have higher intention to participate regardless of communication modality and presentation order.

ACS Style

Nicole Olavarria-Key; Anni Ding; Tiffany S. Legendre; Jihye Min. Communication of food waste messages: The effects of communication modality, presentation order, and mindfulness on food waste reduction intention. International Journal of Hospitality Management 2021, 96, 102962 .

AMA Style

Nicole Olavarria-Key, Anni Ding, Tiffany S. Legendre, Jihye Min. Communication of food waste messages: The effects of communication modality, presentation order, and mindfulness on food waste reduction intention. International Journal of Hospitality Management. 2021; 96 ():102962.

Chicago/Turabian Style

Nicole Olavarria-Key; Anni Ding; Tiffany S. Legendre; Jihye Min. 2021. "Communication of food waste messages: The effects of communication modality, presentation order, and mindfulness on food waste reduction intention." International Journal of Hospitality Management 96, no. : 102962.

Research article
Published: 10 May 2021 in Journal of Vacation Marketing
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This study examines the antecedents of restaurant repatronage intention and the extent to which risk perception (i.e. perceived vulnerability) moderates the formation of that intention during the COVID-19 pandemic. Service fairness, trust, and co-creation behavior were investigated as the antecedents of restaurant diners’ repatronage intention formation process in the context of the COVID-19 pandemic. Using the data collected from people who had dined in a restaurant during the study period, a structural analysis was conducted with the Partial Least Squares method. The proposed model in the study explained a significant amount of the variance in the customers’ repatronage intention and partially supported the moderation effect of perceived vulnerability to COVID-19. The findings of the study contribute to advancing our knowledge of how the perceived vulnerability to COVID-19 leverages customers’ repatronage intention, which is affected by service fairness, trust, and co-creation behavior in the restaurant industry.

ACS Style

Jihye Min; Kiseol Yang; Jiyoung Kim. The role of perceived vulnerability in restaurant customers’ co-creation behavior and repatronage intention during the COVID-19 pandemic. Journal of Vacation Marketing 2021, 1 .

AMA Style

Jihye Min, Kiseol Yang, Jiyoung Kim. The role of perceived vulnerability in restaurant customers’ co-creation behavior and repatronage intention during the COVID-19 pandemic. Journal of Vacation Marketing. 2021; ():1.

Chicago/Turabian Style

Jihye Min; Kiseol Yang; Jiyoung Kim. 2021. "The role of perceived vulnerability in restaurant customers’ co-creation behavior and repatronage intention during the COVID-19 pandemic." Journal of Vacation Marketing , no. : 1.

Original article
Published: 03 May 2021 in International Journal of Consumer Studies
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Using protection motivation theory (PMT), this study investigates the influence of cognitive assessment and affective response on customers’ behavioral intention amid COVID‐19 in the context of restaurants. More specifically, this research draws attention to (1) the influence of protection motivation (i.e., perceived vulnerability, perceived severity, maladaptive reward, response efficacy, self‐efficacy, response cost) on hope and fear, (2) hope and fear as mediators between protection motivation and behavioral intention, and (3) diverse customer behavioral intentions that have emerged during the COVID‐19 pandemic (i.e., health‐focused behavior, conscious consumption, and the supporting of local businesses and products). A total of 473 completed responses were obtained through an online survey. Structural equation modeling (SEM) was employed to test the hypothesized relationships. The research model proposed in the study successfully explained the process in which individuals commit to hygienic behaviors, prioritize local restaurants, and engage in conscious consumption under the threat of COVID‐19. The proposed model can be utilized in examining consumer behaviors in the hospitality industry, especially in the COVID‐19 era.

ACS Style

Jiyoung Kim; Kiseol Yang; Jihye Min; Brechey White. Hope, fear, and consumer behavioral change amid COVID‐19: Application of protection motivation theory. International Journal of Consumer Studies 2021, 1 .

AMA Style

Jiyoung Kim, Kiseol Yang, Jihye Min, Brechey White. Hope, fear, and consumer behavioral change amid COVID‐19: Application of protection motivation theory. International Journal of Consumer Studies. 2021; ():1.

Chicago/Turabian Style

Jiyoung Kim; Kiseol Yang; Jihye Min; Brechey White. 2021. "Hope, fear, and consumer behavioral change amid COVID‐19: Application of protection motivation theory." International Journal of Consumer Studies , no. : 1.

Research article
Published: 18 January 2021 in Journal of Vacation Marketing
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Electronic word-of-mouth on social networking sites is one of the most effective marketing resources in the lodging industry. Furthermore, Generation Y is becoming an important customer base for the luxury hotel industry and relies heavily on eWOM on social networking sties. By adopting and using four selected constructs (perceived usefulness, enjoyment, subjective norm, and perceived behavioral control) from the extended Technology Acceptance Model and the Theory of Planned Behavior, this study reveals how eWOM on social networking sites influences Generation Y’s purchase intentions when booking luxury hotels. The current study suggests that the usage of eWOM on social networking sites not only helps potential Generation Y customers select suitable luxury hotels but also allows luxury hoteliers to better cater to this growing market segment.

ACS Style

Harold Lee; Jihye Min; Jessica Yuan. The influence of eWOM on intentions for booking luxury hotels by Generation Y. Journal of Vacation Marketing 2021, 27, 237 -251.

AMA Style

Harold Lee, Jihye Min, Jessica Yuan. The influence of eWOM on intentions for booking luxury hotels by Generation Y. Journal of Vacation Marketing. 2021; 27 (3):237-251.

Chicago/Turabian Style

Harold Lee; Jihye Min; Jessica Yuan. 2021. "The influence of eWOM on intentions for booking luxury hotels by Generation Y." Journal of Vacation Marketing 27, no. 3: 237-251.

Journal article
Published: 12 January 2021 in Journal of Risk and Financial Management
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The unprecedented growth of tourism over the last century has led to increasing concerns over the sustainable development of many popular tourism destinations throughout the globe. High concentrations of tourists and residents, especially in urbanized areas, have heightened this concern with the arrival of the novel coronavirus (COVID-19) pandemic. Over reliance on tourism has left residents vulnerable to external factors, such as the coronavirus pandemic that has halted tourists from coming to this remote destination. As a result, Hawaii’s overall economy is suffering greatly. A survey was developed and distributed to potential tourists in order to acquire their perceptions regarding tourism and well-being, as well as the COVID-19 outbreak. The focus of this study was to examine practices in tourism that moves beyond solely economics which will allow repositioning in a manner that promotes the well-being of both residents and tourists and to transition this unique tourism destination for sustainable development practices for the future. One of the results from the study reported that the majority of the respondents agreed or strongly agreed that testing for COVID-19 should be a travel requirement prior to flying to Hawaii, as well as having an additional COVID-19 test administered upon arrival.

ACS Style

Jerome Agrusa; Cathrine Linnes; Joseph Lema; Jihye (Ellie) Min; Tony Henthorne; Holly Itoga; Harold Lee. Tourism Well-Being and Transitioning Island Destinations for Sustainable Development. Journal of Risk and Financial Management 2021, 14, 32 .

AMA Style

Jerome Agrusa, Cathrine Linnes, Joseph Lema, Jihye (Ellie) Min, Tony Henthorne, Holly Itoga, Harold Lee. Tourism Well-Being and Transitioning Island Destinations for Sustainable Development. Journal of Risk and Financial Management. 2021; 14 (1):32.

Chicago/Turabian Style

Jerome Agrusa; Cathrine Linnes; Joseph Lema; Jihye (Ellie) Min; Tony Henthorne; Holly Itoga; Harold Lee. 2021. "Tourism Well-Being and Transitioning Island Destinations for Sustainable Development." Journal of Risk and Financial Management 14, no. 1: 32.

Journal article
Published: 13 September 2020 in Sustainability
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This study investigates how the structural mix of USA regional economies affects their volatility of economic growth. Four exogenous sectors are chosen for this investigation: Federal Government, construction, manufacturing, and tourism. Perhaps unsurprisingly, evidence suggests that a larger share of Federal Government employment in an economy reduces the variability of overall employment growth, while a larger share of construction activity elevates it. More telling is a finding that, recently, manufacturing has not contributed as much to such variability, and that a larger tourism presence increases it. The increasing integration of technology in tourism offers significant opportunities for a network approach and innovation in regional development.

ACS Style

Jihye Min; Jerome Agrusa; Joseph Lema; Harold Lee. The Tourism Sector and U.S. Regional Macroeconomic Stability: A Network Approach. Sustainability 2020, 12, 7543 .

AMA Style

Jihye Min, Jerome Agrusa, Joseph Lema, Harold Lee. The Tourism Sector and U.S. Regional Macroeconomic Stability: A Network Approach. Sustainability. 2020; 12 (18):7543.

Chicago/Turabian Style

Jihye Min; Jerome Agrusa; Joseph Lema; Harold Lee. 2020. "The Tourism Sector and U.S. Regional Macroeconomic Stability: A Network Approach." Sustainability 12, no. 18: 7543.

Journal article
Published: 29 July 2020 in Sustainability
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This study examines the degree of macroeconomic recovery of the Nepal tourism industry after a natural disaster using the autoregressive integrated moving average model (ARIMA). The study investigated the case of Nepal’s earthquakes in 2015 and examined the impact of the earthquakes on tourism inflows and GDP using time series data from 1990 to 2018. The results show that the increasing trend in the number of tourists changes in the post-earthquake period. In particular, the excess in tourist demand by age and purpose of visits after the earthquake indicates natural disaster as a potential reason for a tourism demand boost, often described as dark tourism in literature. This research shows the process of a heritage tourist destination assessing macroeconomic recovery from a natural disaster and fills the gap in the literature regarding purpose-based tourism demand and a link between dark tourism and disaster recovery on a heritage tourism destination.

ACS Style

Jihye Min; Birendra Kc; Seungman Kim; Jaehoon Lee. The Impact of Disasters on a Heritage Tourist Destination: A Case Study of Nepal Earthquakes. Sustainability 2020, 12, 6115 .

AMA Style

Jihye Min, Birendra Kc, Seungman Kim, Jaehoon Lee. The Impact of Disasters on a Heritage Tourist Destination: A Case Study of Nepal Earthquakes. Sustainability. 2020; 12 (15):6115.

Chicago/Turabian Style

Jihye Min; Birendra Kc; Seungman Kim; Jaehoon Lee. 2020. "The Impact of Disasters on a Heritage Tourist Destination: A Case Study of Nepal Earthquakes." Sustainability 12, no. 15: 6115.

Earlycite article
Published: 24 April 2020 in Journal of Fashion Marketing and Management: An International Journal
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PurposeThe purpose of this research is to conduct an exploratory study to discover if presenting consumers with a certain content type (i.e. product-focused content with informational appeal, institution-focused content with emotional appeal, experience-focused content with emotional appeal,) and blog type (i.e. a corporate, sponsored or a personal blog) persuade consumers to form perceptions of credibility and similarity toward the fashion brand, which leads them to further engage with the brand through Electronic Word of Mouth (eWOM).Design/methodology/approachThis study employs a 3(content type: product-focused, institution-focused, experience-focused) x 3(blog type: corporate, sponsored and personal) between-subjects design. Mock fashion blogs and content were developed in order to provide a realistic blogging experience for the participants. With 511 usable data collected, ANOVA was employed to test the relationships.FindingsFindings reveal that content type, specifically product-focused content and experiential content, is an important consideration for illustrating similarities between the brand and consumers compared to institutional content. Product-focused content is found to be effective in encouraging consumer eWOM for the brand as well. Further, the interaction effect of blog type and content type was significant in establishing brand credibility. However, blog type did not influence any of the dependent variable.Originality/valueThis study brings meaningful suggestions to fashion brands on effective blog campaign, which eventually provide insights on how brands can influence female consumers to shape positive evaluation toward the brand.

ACS Style

Jiyoung Kim; Rebecca Melton; Jihye Ellie Min; Bu Yong Kim. Who says what?: exploring the impacts of content type and blog type on brand credibility, brand similarity and eWOM intention. Journal of Fashion Marketing and Management: An International Journal 2020, 24, 611 -630.

AMA Style

Jiyoung Kim, Rebecca Melton, Jihye Ellie Min, Bu Yong Kim. Who says what?: exploring the impacts of content type and blog type on brand credibility, brand similarity and eWOM intention. Journal of Fashion Marketing and Management: An International Journal. 2020; 24 (4):611-630.

Chicago/Turabian Style

Jiyoung Kim; Rebecca Melton; Jihye Ellie Min; Bu Yong Kim. 2020. "Who says what?: exploring the impacts of content type and blog type on brand credibility, brand similarity and eWOM intention." Journal of Fashion Marketing and Management: An International Journal 24, no. 4: 611-630.

Research article
Published: 29 November 2018 in Journal of Vacation Marketing
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Despite their widespread use in the hotel industry, limited research has been conducted on post-stay emails. Therefore, this study was designed to examine the effects of post-stay email features on customers’ attitudes towards a brand and their revisit intention. The email features analysed in the study consisted of personalization, message copy, interactivity, financial and illustration. Further, the effectiveness of each email feature was measured based on respondents’ leisure involvement levels. Results indicated that personalization, interactivity and financial features were significant predictors of revisit intention depending on customers’ involvement levels, while attitude was a significant mediator. Overall, the findings from the study add to the knowledge of how post-stay emails can be used when formulating customer retention strategies.

ACS Style

Kiseol Yang; Jihye Min; Krishna Garza-Baker. Post-stay email marketing implications for the hotel industry: Role of email features, attitude, revisit intention and leisure involvement level. Journal of Vacation Marketing 2018, 25, 405 -417.

AMA Style

Kiseol Yang, Jihye Min, Krishna Garza-Baker. Post-stay email marketing implications for the hotel industry: Role of email features, attitude, revisit intention and leisure involvement level. Journal of Vacation Marketing. 2018; 25 (4):405-417.

Chicago/Turabian Style

Kiseol Yang; Jihye Min; Krishna Garza-Baker. 2018. "Post-stay email marketing implications for the hotel industry: Role of email features, attitude, revisit intention and leisure involvement level." Journal of Vacation Marketing 25, no. 4: 405-417.

Research article
Published: 10 July 2018 in Cornell Hospitality Quarterly
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Considering the popularity of integrated resorts, this study aimed to investigate different types of non-gaming amenities as indirect casino revenue-generating centers. With fierce competition in the casino industry, non-gaming amenities, such as casino-operated restaurants, showrooms, hotel rooms, and retail outlets, are used as a tool to attract customers and generate more casino sales. In this regard, non-gaming amenities need to be evaluated not only by the revenue they generate but also by the indirect revenue they contribute to other amenities such as gaming. By examining casino performance data over a 365-day period, the finding suggested little effect of non-gaming amenities on table gaming volume. However, restaurant and showroom amenities were found to have positive and significant relationships with slot gaming volume. The findings of the study advance the literature as non-gaming and gaming relationships have not been addressed deeply in the literature due to the difficulty of data collection. The study also provides practical insights for operators to increase earnings with the optimal use of non-gaming amenities.

ACS Style

Ji Hye Min; Harold Lee; Shane C. Blum. Spillover Impact of Non-Gaming Amenities on Gaming Volumes. Cornell Hospitality Quarterly 2018, 60, 262 -269.

AMA Style

Ji Hye Min, Harold Lee, Shane C. Blum. Spillover Impact of Non-Gaming Amenities on Gaming Volumes. Cornell Hospitality Quarterly. 2018; 60 (3):262-269.

Chicago/Turabian Style

Ji Hye Min; Harold Lee; Shane C. Blum. 2018. "Spillover Impact of Non-Gaming Amenities on Gaming Volumes." Cornell Hospitality Quarterly 60, no. 3: 262-269.

Articles
Published: 02 April 2015 in Journal of Hospitality Marketing & Management
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With increased competition and decreased revenues in the gaming industry, casinos have developed and modified their loyalty programs to attract new customers and build customer loyalty. However, often loyalty programs are not evaluated for their effectiveness. Using data from a Las Vegas casino resort, the effectiveness of a new casino loyalty program on gaming volume was examined. The study used time series multiple regression analysis with autoregressive and moving average terms to analyze the effect of the new program on slot coin-in and table game drop. The results indicated that the loyalty program variable significantly increased slot coin-in at a rate of $302,455 per day, but did not significantly affect table game drop. With the findings and model developed in this study, operators can examine whether loyalty programs are producing the desired effects and develop strategies to improve their effectiveness.

ACS Style

Jihye Min; Carola Raab; Sarah Tanford. Improving Casino Performance Through Enhanced Loyalty Programs. Journal of Hospitality Marketing & Management 2015, 25, 372 -394.

AMA Style

Jihye Min, Carola Raab, Sarah Tanford. Improving Casino Performance Through Enhanced Loyalty Programs. Journal of Hospitality Marketing & Management. 2015; 25 (3):372-394.

Chicago/Turabian Style

Jihye Min; Carola Raab; Sarah Tanford. 2015. "Improving Casino Performance Through Enhanced Loyalty Programs." Journal of Hospitality Marketing & Management 25, no. 3: 372-394.