Botero, C., Anfuso, A., Williams, A.T., Zielinski, S., Silva, C.P., Cervantes, O., Silva, L., Cabrera, J.A. 2013. Reasons for beach choice: European and Caribbean perspectives Beach users' preferences range greatly according to their cultural and educational heritage, national and local traditions, social status, sex, etc. Questionnaire surveys carried out on beach user preferences (50 beach aspects) in Wales, UK (n = 2,345); Hollywood beach, Florida, USA (n = 83), the Costa Dorada, Spain (n =157); Malta (n = 154) and Turkey's Aegean coast (n = 245) showed that five parameters were of the greatest importance on beach choice: safety, facilities, water quality, litter and scenery. Such kind of detailed surveys has never been carried out in Caribbean countries. Consequently, a great uncertainty exists regarding beach users' preferences. During Easter 2012, a total of 435 beach users along eight beaches of the Caribbean littoral of Colombia (Mayapo, Riohacha, Taganga, Rodadero, Puerto Colombia, Salga...