James C. Kaufman is a Professor of Educational Psychology at the University of Connecticut. He is the author/editor of more than 45 books, including Creativity 101 (2nd Edition, 2016) and the Cambridge Handbook of Creativity (2nd Edition, with Robert Sternberg; 2019). He has published more than 300 papers, including the Four-C Model of Creativity (with Ron Beghetto) and the study that spawned the “Sylvia Plath Effect." He is a past president of Division 10 (Society for Psychology of Aesthetics, Creativity, & the Arts) of the American Psychological Association (APA). James has won many awards, including Mensa’s research award, the Torrance Award from the National Association for Gifted Children, and APA’s Berlyne, Arnheim, and Farnsworth awards. He wrote the book and lyrics to Discovering Magenta, which had its NYC premiere in 2015.