This study aims to analyze the effect of COVID-19 message exposure through the use of conventional media and new media based on indicators of frequency, duration, and consistency. Analysis of gratifications based on indicators seeking information, social interaction, and education. This study analyzes the uses and gratifications theory through conventional and new media exposure to COVID-19 pandemic information exposure. The quantitative research method tests the theory of uses and gratifications that is based on indicators of research variables. The determination of respondents is completed through probability sampling comprises of 384 respondents. Research data is analyzed with the inferential statistics with the ANOVA formula analysis. The results showed that the three indicators of satisfaction fulfillment testing indicators, namely seeking information, social interaction, and education are in middle satisfaction. The results of the regression analysis test showed that there was a positive influence on variable X (media exposure) on the level of respondent satisfaction (Y). The results of the coefficient of determination are 0.588 conventional media and the determination of new media of 0.553 is the level of satisfaction of respondents. The validity and accuracy of the uses and gratifications theory in the exposure to the COVID-19 message and respondent satisfaction are positively correlated. The research specifications of the uses and gratifications approach in the era of the COVID-19 pandemic prove that conventional media is still needed by millennials in the search for information after the development of new media.

Komunitas To Lotang memiliki spesifikasi keunikan dalam mentransformasi sistem budaya, nilai, kepercayaan dan keyakinan dari generasi ke generasi. Komunitas To Lotang konsisten mempertahankan identitas, kepercayaannya, dan nilai-nilai budayanya. Faktor orang tua berperan penting dalam mentransfer nilai-nilai budaya To Lotang dari terpaan modernisasi. Tujuan penelitian adalah menganalisis komunikasi keluarga dalam mentransformasi nilai-nilai budaya To Lotang di Kabupaten Sidrap. Metode penelitian adalah kualitatif, mengacu pada studi kasus yang secara spesifik mendeskripsikan perilaku subjek keluarga To Lotang dalam mendidik dan mentransformasi nilai-nilai budaya. Lokasi penelitian di Kecamatan Amparita, Kabupaten Sidrap, Provinsi Sulawesi Selatan sebagai tempat berdomisili komunitas To Lotang. Informan penelitian dipilih melalui purposive sampling dengan menentukan tujuh keluarga To Lotang yang konsisten mendidik anak-anak memahami budaya di lingkungannya. Hasil penelitian menunjukkan bahwa proses transformasi nilai-nilai budaya melalui tahapan melihat, membiasakan, dan menstimuli anak-anak dalam prosesi-prosesi ritual adat. Ketiga, tahap memberikan pemahaman dengan cara berkomunikasi melalui tudang sipulung (duduk bersama). Ketiga, tahapan keterlibatan aktif anak-anak dalam prosesi ritual mulai persiapan sampai pelaksanaannya. Keempat, tahap mengingatkan implementasi ajaran dari Uwa’ta atau orang yang dituakan. Kontribusinya pada pelestarian nilai-nilai budaya To Lotang sangat identic melalui organisasi terkecil, seperti lingkungan keluarga.

This study examines the dynamics of information dissemination and opinion formation in Indonesian social media through a comprehensive analysis of a high-profile youth violence case. Using social network analysis (SNA), we analyzed 264,155 activities from 83,097 accounts on platform X (formerly Twitter) to understand the patterns of information flow, cluster formation, and inter-group interactions. The analysis revealed four distinct clusters with unique characteristics: a dominant support cluster (40.12%), a context-focused cluster (26.93%), a mainstream media cluster (14.14%), and a peripheral engagement cluster (6.05%). This study found significant patterns in information dissemination, with retweets dominating at 68% of total activities and strategic hashtag usage at 28%. Cross-cluster interactions comprised 20% of total activities, challenging assumptions about echo chambers in digital discourse. The network showed high resilience with 85% path reliability and demonstrated a consistent multiplier effect with a 1:5:15 ratio in message amplification. Bridge nodes (10–15% of accounts) played crucial roles in facilitating cross-cluster dialogue and maintaining network cohesion. The temporal evolution of discourse showed distinct phases, from initial factual reporting to later systemic analysis, with each phase characterized by different engagement patterns and narrative focuses. These findings extend existing theoretical frameworks while highlighting the need for more culturally nuanced approaches to understanding digital discourse in contexts of collectivist cultural dimensions. This study’s results have significant implications for digital literacy education, social media intervention strategies, and youth violence prevention efforts, suggesting the need for sophisticated, network-aware approaches that consider both structural dynamics and cultural contexts.

Media sosial, seperti Instagram, Facebook dan WhatsApp memudahkan proses interaksi dan komunikasi. Calabai sebagai komunitas di Sulawesi Selatan juga memanfaatkan media sosial tersebut untuk berkomunikasi. Penelitian ini bertujuan menggambarkan pemanfaatan media sosial di kalangan calabai di Sulawesi Selatan. Metode penelitian adalah pendekatan kualitatif deskriptif melalui wawancara mendalam dengan tiga orang calabai. Hasil penelitian menunjukkan bahwa penggunaan media sosial dominan di kalangan calabai adalah Instagram, Facebook dan WhatsApp. Pemanfaatan media sosial calabai untuk bisnis dan mempromosikan pekerjaan sebagai indo’botting. Calabai juga menggunakan media sosial sebagai sarana mengaktualisasikan diri, kebebasan berekspresi, menambah pertemanan baik komunitas calabai maupun masyarakat. Media sosial meningkatkan potensi keterbukaan diri calabai dalam mengaktualisasikan diri dalam kehidupan bermasyarakat. Social media, such as Instagram, Facebook and WhatsApp, facilitate the process of interaction and communication. Calabai, as a community in South Sulawesi, also uses social media to communicate. This study aims to describe the use of social media among calabai in South Sulawesi. The research is a qualitative descriptive study using in-depth interviews with three calabai. The results showed that the dominant use of social media among calabai were Instagram, Facebook and WhatsApp. The utilization of social media by calaibai is for business and promoting work as indo'botting. Calabai also deploys social media as a means of self- actualization, freedom of expression, adding friendships to both the calabai community and the wider community. Social media increases the self-disclosure of calabai for self-actualization in social life.