Vincent Cho is an associate professor in the Department of Management and Marketing. He is currently researching "m-commerce technology adoption" and "health care information system adoption." He also specializes in data mining, stock index forecasting, database marketing, yield management, and e-commerce infrastructure and strategy. His research papers are published in various international journals, including Information and Management, Journal of Computer Information Systems, Expert Systems, Knowledge and Information Systems, Journal of Computational Intelligence in Finance, Journal of Hospitality and Tourism Research, International Journal of Hospitality Management, International Journal of Tourism Research, and Annals of Tourism Research. Before joining the university, he had several years of experience in systems development in some prestigious international consulting firms. He is also interested in consultancy work.