Associate professor PhD - Transilvania University of Brașov, Faculty of Economic Sciences and Business Administration. With over two decades of experience in entrepreneurship education, communication, and innovation-driven learning, her work focuses on designing applied educational ecosystems that connect students, educators, SMEs, and public stakeholders through challenge-based learning and interdisciplinary collaboration. She has been a Fulbright visiting scholar in the USA, in entrepreneurship education field, and regularly collaborates with international academic and industry partners. Her work aims to bridge research, practice, and community impact, contributing to more resilient and future-oriented educational and entrepreneurial environments.