Heat transfer models of closed-circuit cooling towers are available in the literature. Using these models, traditional parametric studies show how the inlet conditions of the streams influence the cooling capacity. This type of analysis could yield to suboptimal operation of the cooling tower since optimal heat and mass transfer processes do not necessarily imply an energy efficient cooling device. The optimal design of closed-circuit cooling towers should include any evaluation of pressure loses associated with the three streams involved. Air-water biphasic pressure drop across tube bundles in such devices was not sufficiently investigated in literature. The proposed literature correlations depend on geometry parameters, and these parameters are not known. In this work, an experimental device has been designed and constructed to study pressure drops, and an energy consumption model has been developed. The pressure drop was successfully calculated modifying a general correlation proposed for two phase flow across tube bundles. The energy model results show that the optimum was obtained where the intube water Reynolds number is near the transition region, and at air velocities near 1 m/s.