This study aimed to investigate how parasocial relationships, congruence, and source credibility influence purchase intention in TikTok Live Streaming commerce for cosmetics among Indonesian Generation Z users. Data was collected from 270 respondents through an online questionnaire, and validity and reliability tests were conducted. The data were analyzed using Structural Equation Modeling (SEM-PLS). Results showed that celebrity endorsers' attractiveness, trustworthiness, and expertise positively impact purchase intention. Parasocial relationship mediated the connection between celebrity characteristics and purchase intention. Moreover, celebrity-product congruence positively influenced endorsers' perceived credibility and mediated the relationship with purchase intention. The findings emphasize the importance of celebrity attractiveness, trustworthiness, and expertise in shaping purchase intention. The mediating role of parasocial relationships highlights the significance of strong celebrity-audience connections. Additionally, celebrity-product congruence enhances endorsers' credibility and positively influences purchase intention. These insights assist brands and marketers in optimizing influencer marketing strategies on TikTok, fostering engagement and driving purchase behavior.

Destination image and city branding are accumulating a growing body of knowledge in urban studies and tourism literature. Although several visitor destination image models have been proposed, the most prevalent in Asia remains the comprehensive destination image model. This is the first research to test the applicability of this model beyond the United States and with international (rather than domestic) visitors. Jakarta is chosen as the geographical test area for this study, which incorporates structural equation modeling on a data sample of international leisure visitors in Jakarta. The findings indicate that the destination image model could be generalized beyond the US and applied to Jakarta. This study finds that tourism policymakers in Jakarta should focus on promoting the friendliness of local residents and improving the city’s cleanliness, as these are the two most positive and negative perceptions. Overall, this study showed that a unique destination image—a largely under-researched topic in place branding—is a variable that should be considered when formulating the overall place image of city destinations around the world.

Despite the growing collection of scientific publications on student stress levels, stress experienced by veterinary students in Indonesia has been less investigated. This study assessed the stress levels of veterinary students and investigated the stressors faced by veterinary students in Indonesia, both in undergraduate and professional programs. The study participants were 165 veterinary students from all universities offering veterinary medicine in Indonesia. The Perceived Stress Scale was used to evaluate stress levels, and the modified Veterinary Medical Stressor Inventory was used to indicate several stressors in this study, including academic performance, clinical graduation, negative evaluation, and online classes experienced by veterinary students. The findings show that most veterinary students in Indonesia experienced moderate stress levels. Results also found that female students experienced higher levels of stress than their male counterparts. The multiple regression result shows that stressors belonging to the academic group were the most significant, primarily in undergraduate students. Aside from academics, the rigorous veterinary medicine curriculum, loneliness, and peer competition are the major potential stressors.

This Special Issue of the Australasian Accounting Business and Finance Journal (AABFJ) comes out of the 3rd International Conference on Organizational Performance Excellence (iCOPE 2023). This conference is held by Binus Business School, Bina Nusantara University.