Taerin Chung

Dr. Taerin Chung

Dankook University, Cheonan, Republic of Korea
orcid

Research Focus & Metrics

Academic Career Length

10Years (2017-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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UKUk Kim
Uk Kim
TCTaerin Chung
Taerin Chung
EPEunsik Park
Eunsik Park
This study aimed to perform a path analysis to understand the effects of quality characteristics on perceived usefulness, perceived ease to use, involvement, and acceptance intention of healthcare kiosks in elderly using the extended technology acceptance model. We performed structural equation modeling (SEM) with data from 300 elderly. The following results were obtained. Firstly, elderly’s perceived quality characteristics of healthcare kiosks had a partial positive effect on perceived usefulness. Secondly, elderly’s perceived quality characteristics of healthcare kiosks had a partial positive effect on perceived ease to use. Thirdly, elderly’s perceived ease to use healthcare kiosks had a partial positive effect on perceived usefulness. In addition, elderly’s perceived usefulness of healthcare kiosks had a positive effect on acceptance intention. Lastly, elderly’s perceived ease to use healthcare kiosks had a positive effect on acceptance intention.

9 June 2022 in Sustainability
Verified
Journal Article
Open access
PDF file
TCTaerin Chung
Taerin Chung
KLKwang-Yong Lee
Kwang-Yong Lee
UKUk Kim
Uk Kim
Recently, a variety of efforts have been taken to convey sustainable management strategies of sports apparel brands through single-person media. However, there is a lack of theoretical information on the path that leads these corporate marketing activities to brand reliability and purchase intention of consumers. Therefore, this study aims to analyze the path through which the sustainable management strategy established by a sports apparel brand affects the brand awareness and reliability, as well as the purchase intention of consumers when experiencing this strategy through single-person media. The results are summarized as follows: Firstly, the sustainable management strategies of a sports apparel brand carried out through single-person media had statistically significant positive impacts on the benevolence reliability perceived by single-person media viewers. Secondly, benevolence also had a statistically significant positive impact on the consumers’ purchase intention. It is expected that the results of this study will serve as an important resource for the methods of utilizing sustainable management strategies among sports apparel brands in the future.

27 September 2017 in Asian Social Science
Verified
Journal Article
Open access
PDF file
JKJaeyoon Kwon
Jaeyoon Kwon
TCTaerin Chung
Taerin Chung
SYSang Hwa Yoon
Sang Hwa Yoon
KKKwan Bae Kwon
Kwan Bae Kwon
The purpose of this study was to verify importance and satisfaction of destination attraction for water-based tourism in Jeju Island using Importance-Performance Analysis (IPA). The participants of this study consisted of 429 water-based tourism participants who visited Jeju Island in Korea. The collected data were analyzed and interpreted using SPSS program, frequency analysis, exploratory factor analysis, reliability analysis, and Importance-Performance Analysis. The results of this study were as follows. First, quadrant 1 included in season and climate comfort, local souvenirs, and hospitality of tourism program guide. Second, quadrant 2 included six items with sports activities rental facilities, scenic viewing activity, hospitality of local residents, accessibility of the island, convenience of local island transportation, and tourism safety. Third, quadrant 3 included four items with congestion of sightseeing spot, the reputation of a tourist destination, amusement facilities, affordable price, and traditional foods Fourth, quadrant 4 included eight items with marine related experience training activity, coastal landscape and terrain, marine sports activity, accommodation and shopping facilities, marine festivals and events activity, rest and recreational activity, history and cultural heritage, and service facilities.

30 April 2021 in Korean Journal of Sports Science
Verified
Journal Article
Closed access
NSNa-Rae Son
Na-Rae Son
TCTaerin Chung
Taerin Chung
The purpose of this study is to analyze the status of non-face-to-face practical classes in college sports due to the COVID 19 incident and use them as basic data to increase the maximum educational effect in difficult educational situations. The subjects of this study were 7 universities majoring in physical education and 354 college students majoring in physical education participating in the non-face-to-face college physical education classes. The research tool was analyzed using the NAVER open questionnaire. As a result of the study, first, it was found that the non-face-to-face college physical education method was used in the order of learning management system, BAND·Daum, Zoom, YouTube, and others. Second, the form of non-face-to-face college sports classes was found to be conducted in the order of practical teaching video, real time class, YouTube video, student task-oriented class, teaching theory class video, and others. Third, the good points of non-face-to-face college physical education classes were high in the order of free class hours and places, safety of Corona 19, review possible, transportation cost reduction, etc. Fourth, the difficulty of non-face-to-face college physical education classes was higher in the order of difficulty in learning physical skills, boredom in class, evaluation method, difficulty in interaction and feedback, difficulty in assignments, lack of instructional facilities, and others. Fifth, the points to be supplemented in the non-face-to-face college physical education classes were high in the order of useful contents, interaction and feedback space, improvement of classroom facilities, improvement of evaluation methods, appropriate tasks, and others.

3 July 2024 in Social Behavior and Personality: an international journal
Verified
Journal Article
Closed access
KKKwan Bae Kwon
Kwan Bae Kwon
TCTaerin Chung
Taerin Chung
A significant challenge in the sports apparel market of South Korea is comprehending adolescents, who exhibit distinct consumption behavior, as a major consumer demographic. Thus, we systematically analyzed the pathways connecting adolescents’ perception of the quality attributes of sports apparel, purchase intention, and online word of mouth. We conducted a survey involving 254 students from three schools in South Korea. The findings showed that among the perceived attributes of sports apparel brands, quality demonstrated a positive impact on adolescents’ purchase intention. Further, purchase intention exerted a favorable influence on online word of mouth. Our findings offer insight into the consumer behavior of adolescents in the sports apparel realm.

31 October 2020 in Journal of Sport and Leisure Studies
Verified
Journal Article
Closed access
TCTaerin Chung
Taerin Chung
Introduction: For college students, the right to study means a right guaranteed by the Constitution and is understood as one of the fundamental educational rights that guarantee the right to learn about knowledge. However, it is difficult to understand that the definition of this right to learn is properly observed when looking at the sports class system of the university in Korea. It is because the sports class system is overly concentrated in the practical subjects centered on sports. A significant problem arises in equity with non-major students. The system reduces competitiveness for physical education students. Purpose: This study is aimed of redefining college students’ right to study based on the Constitution of the Republic of Korea, and proposing improvements for the university’s sports class system based on this. Results: The research results derived from this study are as follows. First, the concept of the right to learn should include not only the right to learn, but also the right to teach, the right to reject knowledge, and the right to request the disclosure of knowledge-related information. Second, in terms of the right to learn guaranteed by the constitution, the current sports class system could be an infringement against the right to learn. Third, in relation to the current sports class system, there is a need for an increase in theories-oriented sports class, the opening of sports class to cultivate the competitiveness of university students, allowance of sports class for university students in physical education, and reflection of the realistic demands of opening sports classes proposed. Conclusion: In summary, this study approached and interpreted the sports class system of the university in Korea based on the positive laws of Korea, and derived the results. It is hoped that the results of the research drawn in this study will greatly contribute.