In recent decades, ever more museums have begun to put a new emphasis on the education of the public, playing an important role in creating national or regional identities. This paper aims to assess the strategy chosen by the History Section of the Oltenia Museum in Craiova (Romania) to use knowledge, objects and narratives to create a sense of belonging and negotiate identities. Site visits, participant observations and discussions with museum curators, the analysis of texts and discourses were used in order to see if there is a master narrative related to regional identity and to determine the elements used to shape this identity. The results of this study point to the fact that there is an underlying master narrative of the exhibition, stressing the dominant understanding of Oltenia’s identity stemming mainly from cultural markers such as religion and language, while acknowledging wider European influences on the national and regional identity.

Holiday vouchers are a tool that have been used for 40 years to encourage employees’ access to vacation and have been highlighted during the recent pandemic, when governments used them to support the tourism industry. Using a naturalistic inquiry that combined focus groups with workers from travel agencies and semi-structured interviews with tourists, we analysed the influence of the Romanian holiday voucher scheme on the tourist behaviour of employees in order to establish the holiday vouchers’ usefulness as a tool in social tourism or for the development of the tourism industry. An overwhelming share of the interviewees considered the granting of holiday vouchers beneficial. First and foremost, holiday vouchers enabled some people with blue-collar jobs to have their first holiday in decades. Secondly, vouchers influenced tourist behaviour mainly in terms of destination choice, services purchased and holiday frequency and/or duration. Moreover, for the past couple of years when there were major events with impacts on the entire economy worldwide, holiday vouchers proved to be a lifesaver for the Romanian tourism industry.

Until 2020, sea and sun destinations all over the world experienced a surge in the number of tourists, including those in Central and Eastern European countries. During and after the pandemic period, changes in the main source markets took place. Consequently, this paper aims to analyze the main reasons Romanian tourists choose a destination on the Romanian or Bulgarian seaside for their holiday, using semi-structured interviews with tourists and subsequently the narrative analysis technique. The results indicate that their reasons fall into four categories, namely: (i) hedonistic consumption (available products and services, amenities, and the physical environment); (ii) functional value (value for money, subsidies, quality of services, accessibility, and convenience); (iii) tourist hesitation (situational constraints and perceived risks); and (iv) social value. Additionally, based on their choices, we identified five main categories of tourists—two of them include tourists who travel to the Bulgarian resorts either due to the perceived higher quality of services or because it is the cheapest option, while the remaining three categories refer to tourists choosing the Romanian seaside. Implications for Romanian stakeholders are also discussed.

The aim of this study is to highlight three of the urban geomorphosites of Craiova city, which can be promoted in a specific itinerary for geotourism or integrated, along with other objectives, in different touristic products. The selection of the three sites was made after analysing historical documents, images and maps, which show the landscape transformation, the development of the community and the settlement expansion. For the assessment of the sites, the method created by the University of Rome was used and two stages were performed: a) the geomorphological analysis by multitemporal and multidisciplinary approaches and b) the geomorphoheritage characterisation by calculating the VSGh index (Value of a Site for Geotourism index) based on the presence of five attributes. One of the three sites, The Valley of the 7 Wells, is nowadays an invisible geomorphosite with an important geotouristic and educational potential.