Seema Bhardwaj

Ms. Seema Bhardwaj

orcid

Research Focus & Metrics

Academic Career Length

5Years (2022-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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3 June 2023 in Journal of Retailing and Consumer Services
Verified
Journal Article
Closed access
SBSeema Bhardwaj
Seema Bhardwaj
NSNaman Sreen
Naman Sreen
MDManish Das
Manish Das
ACAsmita Chitnis
Asmita Chitnis
SKSushant Kumar
Sushant Kumar

7 February 2023 in Sustainability
Verified
Journal Article
Open access
PDF file
SBSeema Bhardwaj
Seema Bhardwaj
KNKiran Nair
Kiran Nair
Muhammad Usman TariqMuhammad Usman Tariq
Muhammad Usman Tariq
AAAsad Ahmad
Asad Ahmad
ACAsmita Chitnis
Asmita Chitnis
Green products are composed of renewable resources and aim to minimize waste by maximizing resource efficiency. Some examples of green products are recycled paper, herbal products, and energy-saving bulbs, which are easily recycled and benefit the environment by reducing waste during manufacturing. Consumers and organizations are becoming more environmentally conscious. Consumer adoption of green products, environmental activism, and stringent regulations can significantly reduce environmental degradation. The main focus of this paper is to consolidate findings on green marketing through a bibliometric study of articles published from 2011 to 23 May 2022 and present the results in a meaningful manner. In this study, we used VOSviewer software to map crucial current trends. It was observed that the key words sustainable, ethical, green, ecological, and eco-friendly marketing have received considerable attention in green marketing during the last decade.

27 March 2024 in Journal of Environmental Management
Verified
Journal Article
Open access
Ritika ChopraRitika Chopra
Ritika Chopra
MRMubeen Abdur Rehman
Mubeen Abdur Rehman
AYAnshita Yadav
Anshita Yadav
SBSeema Bhardwaj
Seema Bhardwaj
In the aftermath of the 28th Conference of the Parties (CoP) climate summit in the UAE, the majority of developing countries encounter challenges in attaining their objectives of carbon neutrality for a sustainable economy. The association of economic factors such as economic growth, governance structures, forest area, renewable energy consumption, technological innovation, and urbanization with environmental elements (carbon footprint) is vital for sustainable economic development and environmental management strategies. Therefore, this research reveals this association in five selected high-emitting countries spanning from 1990 to 2022. This research utilizes the Environmental Kuznets Curve (EKC) framework to investigate the interrelationship between these variables. To do so, this study employs the cross-sectional autoregressive distributed lags (CS-ARDL) statistical technique to determine the short- and long-term impacts of the variables under investigation on carbon footprint. In contrast, the mean group (MG) and common correlated effect mean group (CCEMG) have been applied for robustness. The findings revealed that GDP, urbanization, and forest area have positive associations with carbon footprints, whereas GDP square, renewable energy consumption, technological innovation, and governance effectiveness have inverse relationships with carbon footprints. These findings provide all stakeholders with valuable policy recommendations and management advice for accelerating the transition of renewable energy to low-carbon and green growth.


29 October 2022 in International Review on Public and Nonprofit Marketing
Verified
Journal Article
Closed access
PDF file
NSNaman Sreen
Naman Sreen
SCSwetarupa Chatterjee
Swetarupa Chatterjee
SBSeema Bhardwaj
Seema Bhardwaj
ACAsmita Chitnis
Asmita Chitnis

28 January 2025 in Journal of Health Organization and Management
Verified
Journal Article
Closed access
KJK. Mohamed Jasim
K. Mohamed Jasim
AMA. Malathi
A. Malathi
SBSeema Bhardwaj
Seema Bhardwaj
EAEugene Cheng-Xi Aw
Eugene Cheng-Xi Aw
Purpose: This systematic literature review aims to provide a comprehensive and structured synthesis of the existing knowledge about chatbots in healthcare from both a theoretical and methodological perspective.Design/methodology/approach: To this end, a systematic literature review was conducted with 89 articles selected through a SPAR-4-SLR systematic procedure. The document for this systematic review was collected from Scopus database. The VoSviewer software facilitates the analysis of keyword co-occurrence to form the fundamental structure of the subject field.Findings: In addition, this study proposes a future research agenda revolving around three main themes such as (1) telemedicine, (2) mental health and (3) medical information.Originality/value: This study underscores the significance, implications and predictors of chatbot usage in healthcare services. It is concluded that adopting the proposed future direction and further research on chatbots in healthcare will help to refine chatbot systems to better meet the needs of patients.