This page has only limited features, please log in for full access.
Eco-innovation presents a tool that helps companies to transform environmental constraints into opportunities and advantages such as cost reduction, better reputation, and benefit for new markets. The purpose of the paper is to evaluate the perception of eco-innovation and green brands in the context of sustainability in Slovakia and their mutual relation. The applied research focused on the perception of eco-innovation and green brands. The survey was realized by the Kano model that provides customers’ opinions regarding the requirements of the monitored object. In our case, the research object is ecological innovation evaluated in terms of selected parameters. To generalize the relationships among examined parameters, cluster analysis was applied to identify clusters of examined parameters of ecological innovations. The aim of the contribution is to present the output of the cluster analysis in a form of a dendrogram showing a graphical grouping of related objects in three clusters that include examined parameters according to their perception by customers.
Erika Loučanová; Mikuláš Šupín; Tatiana Čorejová; Katarína Repková-Štofková; Mária Šupínová; Zuzana Štofková; Miriam Olšiaková. Sustainability and Branding: An Integrated Perspective of Eco-innovation and Brand. Sustainability 2021, 13, 732 .
AMA StyleErika Loučanová, Mikuláš Šupín, Tatiana Čorejová, Katarína Repková-Štofková, Mária Šupínová, Zuzana Štofková, Miriam Olšiaková. Sustainability and Branding: An Integrated Perspective of Eco-innovation and Brand. Sustainability. 2021; 13 (2):732.
Chicago/Turabian StyleErika Loučanová; Mikuláš Šupín; Tatiana Čorejová; Katarína Repková-Štofková; Mária Šupínová; Zuzana Štofková; Miriam Olšiaková. 2021. "Sustainability and Branding: An Integrated Perspective of Eco-innovation and Brand." Sustainability 13, no. 2: 732.
The development of the global economy is accompanied by growing environmental pollution, which has led to a change in attitudes and a need to promote sustainability. Modern innovation policy is becoming increasingly environmentally oriented. The purpose of this paper was to estimate the current situation of eco-innovation’s development in Slovakia. Eco-innovation Index analysis results showed that, in general, Slovakia is in the group of countries that are moderate innovators, with an innovation performance below the European Union average. Eco-innovation generally positively influences the environmental, economic, and social growth of companies that gradually adopt sustainable development. Therefore, it is convenient to identify the eco-innovative performance of Slovakia as well as to analyze the critical issues, which may also influence the desired positive development of eco-innovation in the future.
Erika Loučanová; Martina Nosáľová. Eco-innovation performance in Slovakia: Assessment based on ABC analysis of eco-innovation indicators. BioResources 2020, 15, 1 .
AMA StyleErika Loučanová, Martina Nosáľová. Eco-innovation performance in Slovakia: Assessment based on ABC analysis of eco-innovation indicators. BioResources. 2020; 15 (3):1.
Chicago/Turabian StyleErika Loučanová; Martina Nosáľová. 2020. "Eco-innovation performance in Slovakia: Assessment based on ABC analysis of eco-innovation indicators." BioResources 15, no. 3: 1.
The paper deals with the evaluation of the ecological innovation as a factor for economic development through the correlation and regression analysis. The paper.analysis the.total ecological.innovation index of Slovakia within the.European Union and in relationship to growth GDP of Slovakia. Correlation and. regression analysis. examines the interdependence between.total ecological innovation index and economic growth. GDP is one of the key elements of effective support for eco-innovation.
Erika Loučanová; Miriam Olšiaková. Supporting Ecological Innovation as a Factor for Economic Development. Studia Universitatis „Vasile Goldis” Arad – Economics Series 2019, 29, 80 -91.
AMA StyleErika Loučanová, Miriam Olšiaková. Supporting Ecological Innovation as a Factor for Economic Development. Studia Universitatis „Vasile Goldis” Arad – Economics Series. 2019; 29 (3):80-91.
Chicago/Turabian StyleErika Loučanová; Miriam Olšiaková. 2019. "Supporting Ecological Innovation as a Factor for Economic Development." Studia Universitatis „Vasile Goldis” Arad – Economics Series 29, no. 3: 80-91.
The research of new active and intelligent features has shown huge potential to optimise the supply chain and enhance consumer consciousness of food utilisation. The paper deals with the evaluation of the perception of intelligent packaging in Slovakia as ecological innovations through the Kano model. It focuses on to analysis the perception of different intelligent packaging features. The results indicate that customers‟ awareness of intelligent packaging is still at a very low level in Slovakia.
Erika Loučanová; Ján Parobek; Martina Nosáľová; Ana Dopico. The Perception of Respondents of Intelligent Packaging in Slovakia as Ecological Innovations. Studia Universitatis „Vasile Goldis” Arad – Economics Series 2019, 29, 58 -67.
AMA StyleErika Loučanová, Ján Parobek, Martina Nosáľová, Ana Dopico. The Perception of Respondents of Intelligent Packaging in Slovakia as Ecological Innovations. Studia Universitatis „Vasile Goldis” Arad – Economics Series. 2019; 29 (1):58-67.
Chicago/Turabian StyleErika Loučanová; Ján Parobek; Martina Nosáľová; Ana Dopico. 2019. "The Perception of Respondents of Intelligent Packaging in Slovakia as Ecological Innovations." Studia Universitatis „Vasile Goldis” Arad – Economics Series 29, no. 1: 58-67.
Intelligent innovation represents any autonomic change with positive impact to the customer. They increase the comfort of the customer and concurrently they represent more effective, more economical, healthier and safer solution. This term is not so usual in Slovakia, however intelligent innovation are present on the market. For that in the article intelligent innovation assessment, we focused on intelligent and active packaging, the occurrence of which we have mostly noticed on the Slovak market. The paper deals with the evaluation of the perception of packaging innovations by using the Kano model. According to research results, intelligent and active packaging influence customers and therefore constitutes a tool of competitiveness in Slovakia. However, considering the specification of their requirements, the degree of impact is very variable and specific to customers of different gender and age.
Loučanová Erika; Nosálová Martina; Parobek Ján; Ana Dopico. The Kano Model Use to Evaluate the Perception of Intelligent and Active Packaging of Slovak Customers. Studia Universitatis „Vasile Goldis” Arad – Economics Series 2018, 28, 35 -45.
AMA StyleLoučanová Erika, Nosálová Martina, Parobek Ján, Ana Dopico. The Kano Model Use to Evaluate the Perception of Intelligent and Active Packaging of Slovak Customers. Studia Universitatis „Vasile Goldis” Arad – Economics Series. 2018; 28 (1):35-45.
Chicago/Turabian StyleLoučanová Erika; Nosálová Martina; Parobek Ján; Ana Dopico. 2018. "The Kano Model Use to Evaluate the Perception of Intelligent and Active Packaging of Slovak Customers." Studia Universitatis „Vasile Goldis” Arad – Economics Series 28, no. 1: 35-45.
Packaging has always served a practical function - to hold goods together and protect it when moving toward the customer through distribution channel. Today packaging is also a container for promoting the product and making it easier and safer to use. The sheer importance of packaging functions is still growing and consequently the interest of the company is to access to the packaging more innovative and creative. The paper deals with the innovative approaches to packaging resulting in the creation of packaging with interactive active features in the form of active and intelligent packaging. Using comparative analysis, we monitored the perception of the active packaging functions in comparison to intelligent packaging function among different age categories. We identified the age categories which are most interested in these functions.
Erika Loucanova; Martina Kalamarova; Jan Parobek. The Innovative Approaches to Packaging – Comparison Analysis of Intelligent and Active Packaging Perceptions in Slovakia. Studia Universitatis „Vasile Goldis” Arad – Economics Series 2017, 27, 33 -44.
AMA StyleErika Loucanova, Martina Kalamarova, Jan Parobek. The Innovative Approaches to Packaging – Comparison Analysis of Intelligent and Active Packaging Perceptions in Slovakia. Studia Universitatis „Vasile Goldis” Arad – Economics Series. 2017; 27 (2):33-44.
Chicago/Turabian StyleErika Loucanova; Martina Kalamarova; Jan Parobek. 2017. "The Innovative Approaches to Packaging – Comparison Analysis of Intelligent and Active Packaging Perceptions in Slovakia." Studia Universitatis „Vasile Goldis” Arad – Economics Series 27, no. 2: 33-44.
As innovations are the basic premise of commercial success in the market the main objective of this paper is to determine the main course of innovations in wood-processing industry within the forestry-wood chain in Slovakia from the viewpoint of representatives of wood processing companies. Using a Q-methodology approach the emphasis is also put on identification of differences between the opinions of small individual entrepreneurs and representatives of capital companies. Based on the results of structured interview with representatives of 33 wood processing companies the main findings suggest that future innovation activities in the sector will be related to the technology innovations mainly in processing of coniferous timber. However, the extent of such innovations is perceived differently depending on the company size and ownership category. While small individual entrepreneurs expect only slight innovation changes in the industry aimed at the meeting of required standards, managers of capital companies tend to foresee the future vision in restructuralisation of wood-processing industry.
Erika Loučanová; Hubert Paluš; Michal Dzian. A Course of Innovations in Wood Processing Industry within the Forestry-Wood Chain in Slovakia: A Q Methodology Study to Identify Future Orientation in the Sector. Forests 2017, 8, 210 .
AMA StyleErika Loučanová, Hubert Paluš, Michal Dzian. A Course of Innovations in Wood Processing Industry within the Forestry-Wood Chain in Slovakia: A Q Methodology Study to Identify Future Orientation in the Sector. Forests. 2017; 8 (6):210.
Chicago/Turabian StyleErika Loučanová; Hubert Paluš; Michal Dzian. 2017. "A Course of Innovations in Wood Processing Industry within the Forestry-Wood Chain in Slovakia: A Q Methodology Study to Identify Future Orientation in the Sector." Forests 8, no. 6: 210.
The paper deals with the evaluation of the perception of packaging innovations in terms of their functions through the Kano model. It focuses on the evaluation of the perception of innovation of all main seven functions of packaging, in particular on handling, protective, informative, economic, environmental, promotional and ecological packaging functions. The results indicate that the target groups interested in the new innovative packaging are mostly in age between 41 to 60 years. These groups have the highest requirements for new packaging. The innovations of handling functions of packaging have the most significant influence on the older generation. However, almost all ages categories positively recognize ecological innovations of packaging.
Erika Loucanova; Jan Parobek; Martina Kalamarova. The Perception of Respondents of Packaging Innovations in Slovakia. Studia Universitatis „Vasile Goldis” Arad – Economics Series 2016, 26, 33 -43.
AMA StyleErika Loucanova, Jan Parobek, Martina Kalamarova. The Perception of Respondents of Packaging Innovations in Slovakia. Studia Universitatis „Vasile Goldis” Arad – Economics Series. 2016; 26 (3):33-43.
Chicago/Turabian StyleErika Loucanova; Jan Parobek; Martina Kalamarova. 2016. "The Perception of Respondents of Packaging Innovations in Slovakia." Studia Universitatis „Vasile Goldis” Arad – Economics Series 26, no. 3: 33-43.
The aim of the study is to determine the innovation strategy of contractor firms in the Slovak forestry service sector in the area of further innovation activities development. The strategy identification was based on the analysis of the strengths, weaknesses, opportunities and threats in this sector. The results indicate that weaknesses of contractor firms exceed their strengths and, considering the degree and importance of their impact, opportunities exceed identified threats. Based on these findings revealing the relations in the area of innovation activities of forestry service contractors, the “Strategy of Partnership” was suggested as the most suitable type of strategy. It can be concluded that such a form of grouping cooperation brings many benefits to contractors in the form of information availability, guidance, training, and management of conflicts, risks and uncertainty, which are associated with the innovation process.
Martina Štěrbová; Erika Loučanová; Hubert Paluš; Ľubomír Ivan; Jaroslav Šálka. Innovation Strategy in Slovak Forest Contractor Firms—A SWOT Analysis. Forests 2016, 7, 118 .
AMA StyleMartina Štěrbová, Erika Loučanová, Hubert Paluš, Ľubomír Ivan, Jaroslav Šálka. Innovation Strategy in Slovak Forest Contractor Firms—A SWOT Analysis. Forests. 2016; 7 (12):118.
Chicago/Turabian StyleMartina Štěrbová; Erika Loučanová; Hubert Paluš; Ľubomír Ivan; Jaroslav Šálka. 2016. "Innovation Strategy in Slovak Forest Contractor Firms—A SWOT Analysis." Forests 7, no. 12: 118.
The paper deals with the retro-innovation and their importance to corporate social responsibility (CSR). Corporate social responsibility is a process with the aim to encourage a positive impact through activities on the environment, consumers, employees, communities, and all other stakeholders of the public sphere. The accelerated rate of technological and social change influences on the society. The main social problems are symptoms of future shock. Retro-innovation trend is emerging against an accelerating backdrop of “datafication”. New products are designed to connect customers with the past in ways that are nostalgic, interactive and environmental. CSR thanks to the retroinnovation encourages has a positive impact on the all stakeholders and eliminates the future shock.
Erika Loucanova; Jan Parobek; Martina Kalamarova. Retro-Innovation and Corporate Social Responsibility. Studia Universitatis „Vasile Goldis” Arad – Economics Series 2015, 25, 1 -10.
AMA StyleErika Loucanova, Jan Parobek, Martina Kalamarova. Retro-Innovation and Corporate Social Responsibility. Studia Universitatis „Vasile Goldis” Arad – Economics Series. 2015; 25 (4):1-10.
Chicago/Turabian StyleErika Loucanova; Jan Parobek; Martina Kalamarova. 2015. "Retro-Innovation and Corporate Social Responsibility." Studia Universitatis „Vasile Goldis” Arad – Economics Series 25, no. 4: 1-10.
The paper deals with the evaluation of the eco-innovation situation in the Slovak Republic. The situation is evaluated in terms of eco-innovation scoreboard which consists of five areas. Different eco-innovations influence environmental, economic and social growth of enterprises, so they positively influence sustainable development. Therefore, it is convenient to identify the eco-innovative performance of Slovakia and its favorable and critical areas through the analyses. Subsequently, results found out information points to the possibilities which have influence on the positive development of the eco-innovation
Erika Loucanova; Jan Parobek; Martina Kalamarova; Hubert Paluš; Jozef Lenoch. Eco-innovation Performance of Slovakia. Procedia Economics and Finance 2015, 26, 920 -924.
AMA StyleErika Loucanova, Jan Parobek, Martina Kalamarova, Hubert Paluš, Jozef Lenoch. Eco-innovation Performance of Slovakia. Procedia Economics and Finance. 2015; 26 ():920-924.
Chicago/Turabian StyleErika Loucanova; Jan Parobek; Martina Kalamarova; Hubert Paluš; Jozef Lenoch. 2015. "Eco-innovation Performance of Slovakia." Procedia Economics and Finance 26, no. : 920-924.
The paper is focused on a cultural heritage. It reports a new perspective on the cultural heritage as a cultural capital, its perception as a bearer of cultural and economic values. The objective was to identify and evaluate, on basis of theoretical foundation of the cultural heritage as a development potential of the territory, which instruments the local governments use to regulate and support the utilization of the immovable cultural heritage in order to develop the territory. We analyzed the use of selected tools by local governments with declared historical town reserves in Slovakia. The overview of actual issues related to the state of the cultural heritage and the proposal of ways of the cultural heritage utilization support is also presented. Provided recommendations can serve as a basis for adopting measures to improve the operation of local governments in the cultural heritage support.
Martina Kalamarova; Erika Loucanova; Jan Parobek; Mikulas Supin. The Support of the Cultural Heritage Utilization in Historical Town Reserves. Procedia Economics and Finance 2015, 26, 914 -919.
AMA StyleMartina Kalamarova, Erika Loucanova, Jan Parobek, Mikulas Supin. The Support of the Cultural Heritage Utilization in Historical Town Reserves. Procedia Economics and Finance. 2015; 26 ():914-919.
Chicago/Turabian StyleMartina Kalamarova; Erika Loucanova; Jan Parobek; Mikulas Supin. 2015. "The Support of the Cultural Heritage Utilization in Historical Town Reserves." Procedia Economics and Finance 26, no. : 914-919.