Nada Saleh Badawi is an Associate Professor in the Department of
Business Administration of the Faculty of Economics and Administration, King
Abdulaziz University. She holds a PhD from Middlesex University, and her
research focuses on marketing, entrepreneurship, and innovation. Dr. Badawi is
dedicated to advancing the understanding and application of these fields,
aiming to drive both theoretical advancements and practical solutions.
Nada Saleh Badawi is an Associate Professor in the Department of
Business Administration of the Faculty of Economics and Administration, King
Abdulaziz University. She holds a PhD from Middlesex University, and her
research focuses on marketing, entrepreneurship, and innovation. Dr. Badawi is
dedicated to advancing the understanding and application of these fields,
aiming to drive both theoretical advancements and practical solutions.