In the context of the accelerating aging of the global population, there is an increasing public concern for health and wellness, accompanied by a marked rise in apprehension regarding sub-health conditions. Concurrently, forest health tourism, as a nascent form of tourism, is widely acknowledged as a pivotal avenue allowing the tourism industry to pursue a green transformation. Previous studies have explored the links between motivating, perceiving, and behaving. However, little research has examined how tourism motivation might influence the long-term sustainability of forest health tourism sites. Therefore, this study builds on the SOR theoretical framework and uses SEM to clarify the effects of tourism motivation and perceived value on forest health tourism behavior. Meanwhile, the research model incorporates attitudes as a moderating variable to ascertain their impact. A sample of 527 valid tourists from China was analyzed and the results demonstrate the following: (1) entertainment motivation and leisure motivation have a significant positive effect on forest health tourism behavioral intention; (2) prestige motivation and cultural motivation do not have a significant positive effect on forest health tourism behavioral intention; (3) perceived value mediates between entertainment, prestige, cultural, and leisure motivations and forest health tourism behavioral intention; (4) attitude moderates the relationship between perceived value and behavioral intention in forest health tourism. These insights offer a theoretical framework for industry stakeholders seeking to attract tourists and pursue environmentally friendly, sustainable growth in forest wellness tourism. This study also has important practical implications on how forest health tourism is promoted and managed.

The dependence of traditional fuel vehicles on petroleum energy has aggravated the energy crisis, while the harmful gas emissions generated during the use of traditional fuel vehicles have aggravated environmental pollution and climate warming. Therefore, it is urgent to alleviate energy consumption and environmental pollution in the transportation sector. The development and promotion of energy-saving and environmentally friendly new energy vehicles has become an important initiative in the world automotive industry. However, there is still a gap between the promotion of new energy vehicles and the public’s purchase preference, and understanding and respecting the public’s purchase preference can help promote the popularity of new energy vehicles. Based on the core database of the Web of Science, we extracted 1498 papers related to the public’s purchase preference and the popularization of new energy vehicles in the past two decades. We adopted a systematic literature review framework to clarify the research trajectory and research hotspots from literature combing, with the aim to reveal the interaction between the popularity of new energy vehicles and the public’s purchase preference. In addition, we further refined and summarized the existing major studies in order to provide solution ideas for achieving the transition to new energy vehicles in an effort to promote the green and sustainable development of energy.