A riverbank revitalization program is being carried out to overcome the problem of slum areas and restore the role of the river. Many local governments in Indonesia are working to revitalize riverbanks, with Yogyakarta being one of them. As a special region in Indonesia, the Yogyakarta government has implemented the Mundur, Munggah, Madhep Kali (M3K) program, under Government Regulation (PP) No. 38 of 2011, to manage the conservation, development, and control of the destructive power of river water. This study aimed to ascertain how changes to the riverbanks affect both people’s quality of life and the river itself. The factors that influenced the changes in the environment, society, and culture of the community after the M3K program were also determined in this study. This study used a descriptive method with qualitative and quantitative data analyses. The statistical analysis method used was logistic regression. The findings obtained show that the M3K program has transformed people’s mindsets and habits toward keeping the environment clean, particularly the river area. According to the findings of the logistic regression analysis, the variables that determine the changes in the social and cultural environment of the community affected by M3K are age, education, employment opportunities, and income.

Objectives. The digital revolution has brought rapid developments to the health sector. People were taking advantage of telemedicine technology during the COVID-19 pandemic. Telemedicine is highly recommended during a pandemic because it will reduce the transmission rate of viruses, and it is considered adequate and low-cost. However, a fundamental challenge still occurs; most people need to be used to telemedicine technology. Presumably, inadequate education and lack of experience regarding the use of telemedicine are obstacles for society in utilizing telemedicine. Methods. This study is aimed at determining the factors that influence the use of telemedicine. It focused on variables such as data confidentiality, administration, and knowledge to measure potential factors that pushed people to utilize telemedicine. We used a quantitative approach, using multivariate analysis, namely, simple linear regression. Most of our respondents are people aged 18-30 years young. Results. All respondents stated that administration factors in the implementation of telemedicine were good. Through the Chi-square test, the data safety factor has no effect ( value =0.090 or >0.05) on telemedicine implementation, while the knowledge factor has a significant effect on telemedicine implementation with a value =0.043 (<0.005). The multivariate analysis explained that the knowledge variable influenced telemedicine use with a value =0.033 (<0.05), meaning it contributed 1.624 times to telemedicine. Conclusion. This study discusses the factors that influence the use of telemedicine. The study’s results explain that the knowledge variable is the most significant factor influencing telemedicine use. Knowledge is an intellectual property that everyone must have to capitalize on with telemedicine. A lack of knowledge will become an information gap and a barrier for someone to reach new tools/technologies.

Purpose: This research aims to determine Generation Z (Gen Z)’s intention to do green consumption based on environmentally friendly products. Design/Methodology/Approach: Total respondents in this research were 192 Gen Z people from three major cities in Indonesia. Statistical analysis used a linear regression test to determine the factors influencing Gen Z intentions to do entrepreneurship based on environmentally friendly products. Findings: Derived from the research results, the factor influencing Gen Z’s intentions in doing green consumption is self-efficacy, with a p-value of 0.000, which means that self-efficacy has a positive relationship with Gen Z’s intentions towards green consumption. Originality/value: This study contributes original empirical evidence from an emerging economy context, demonstrating that self-efficacy is the dominant driver of green consumption intentions among Indonesian Gen Z, offering actionable insights for universities and policymakers. Practical Implications: Universities should integrate green entrepreneurship education and self-efficacy-building activities into curricula to foster sustainable consumption behaviours. Keywords: Environmental Issue; Green Consumption; Gen Z; Intention; Self-efficacy; Sustainability. Citation: Herdiansyah, H. and Hawa, N. I. (2026): Green Consumption Behaviour of Gen Z as Sustainable Lifestyle on Environmentally Friendly Products. World Journal of Entrepreneurship, Management and Sustainable Development (WJEMSD), Vol. 22, No. 5, pp. 479-493.