Enterprise Resource Planning (ERP) systems offer various functionalities to support an organization’s core functions. However, many anticipated benefits often need to materialize due to business context changes and users’ high expectations. Continuous adaptation and improvement are necessary to address user disappointments. This research focuses on ERP systems, exploring key factors influencing the success of their implementation. Recognizing challenges in ERP system implementation, this study provides a comprehensive literature review, identifying essential and contemporary Critical Success Factors (CSFs) influenced by technological advancements. Addressing challenges specific to the wood industry, this research introduces additional industry-adapted CSFs, including industry adaptability, integration with production machinery, effective warehouse management, and supply chain tracking. Furthermore, this paper emphasizes the need for continuous adaptation and improvement of ERP systems, especially in light of current trends and technological achievements. This study recommends a holistic approach, considering traditional or essential CSFs while adapting to new trends. Critical success factors in ERP implementation in the next decade involve considering cloud technology, artificial intelligence and machine learning, data security, mobile access, IoT integration, user experience, and training. The main objective of this paper is to identify the latest CSFs in ERP implementation. This research highlights essential success factors in ERP implementation, and contemporary trends in ERP implementation with a particular focus on the specifics of wood industry. While organizations should aim to maximize the potential of ERP systems, they should also acknowledge the crucial role played by human intervention in the effective and responsible implementation of artificial intelligence.

There are not many wooden products that consumers would buy on pure impulse. Their decision regarding the purchase of a product normally undergoes a process of consideration – the more expensive the product, the more thorough the...

Croatian State Forest Enterprise covers more than seventy five percent of forest area in the Republic of Croatia and it is the biggest supplier of Croatian wood industry companies. From the year of national forests FSC certifi cation (2002) onwards, the number of issued FSC CoC certifi cates has exceeded two hundred. The increase of issued FSC certifi cates confirms that CoC certification has become a very important segment of the Croatian wood industry. In this research, the survey among Croatian FSC CoC certifi cate holders has been conducted. The aim of the research was to determine the reasons of implementing FSC CoC certifi cation, benefits of certification and problems arising out of implementation. The research has shown that the respondents were forced to implement FSC CoC by the request from their customers. Furthermore, respondents stated that the most important benefit from FSC CoC implementation was to keep the existing customers and for the largest part of respondents the main problem in FSC CoC implementation was related to high certification costs. Regarding the financial benefits of FSC CoC certification for respondents, the results showed small, but signifi cant positive correlation between certification duration and efficiency of total equity, as well as between certifi cation duration and return on assets.Hrvatske šume d.o.o. pokrivaju više od 75 % šumskog područja Republike Hrvatske i najveći su dobavljač sirovine za hrvatsku drvnu industriju. Od godine FSC certifi kacije državnih šuma (2002.) do danas broj izdanih FSC CoC certifi kata veći je od dvije stotine. Povećanje broja izdanih certifikata potvrđuje da je CoC certifikacija postala vrlo važna sastavnica poslovanja hrvatske drvne industrije. U sklopu ovog istraživanja provedena je anketa među hrvatskim nositeljima FSC CoC certifikata, a cilj istraživanja bio je odrediti razloge implementacije FSC CoC certifikacije, koristi od certifikacije i probleme koji nastaju pri implementaciji tog certifikata. Rezultati su pokazali da je implementacija FSC CoC certifi kacije u ispitanika najčešće potaknuta zahtjevima njihovih kupaca. Nadalje, najčešće isticana korist od FSC CoC implementacije jest zadržavanje postojećih kupaca, a za najveći dio ispitanika glavni su problem FSC CoC implementacije visoki troškovi tog postupka. S obzirom na financijske koristi od FSC CoC certifi kacije za ispitanike, rezultati su pokazali malu, ali pozitivnu korelaciju između trajanja certifikacije i ekonomičnosti cjelokupnog poslovanja, kao i između trajanja certifikacije i njezina utjecaja na povrat imovine

The furniture-manufacturing industry is pressured to improve quality, productivity, and profitability, particularly within increasingly volatile market conditions. This study is focused on the development of methods for optimizing production processes in a furniture-manufacturing company through the application of an integrated risk management framework. By integrating Failure Mode and Effects Analysis (FMEA) with advanced multi-criteria decision-making (MCDM) techniques, specifically fuzzy AHP, fuzzy TOPSIS, and fuzzy WINGS, a hybrid model is developed to identify, prioritize, and address critical failure points while accounting for complex interdependencies. Significant failure modes, such as order inaccuracies and delivery delays, are revealed as key findings and are found to notably affect productivity and customer satisfaction. The proposed model’s ability to capture cascading effects and a nuanced prioritization enables a more precise risk assessment, thereby supporting resilience and process efficiency in the furniture-manufacturing sector. This approach is shown to not only optimize production but also provide a foundation for applying such hybrid models in other industries to manage sector-specific interdependencies effectively.

The idea of sustainable development links business, environmental and social objectives into one integrated effort aiming to meet a common goal. Due to the influence of current developments in customer behaviour companies revise their business strategies towards more sustainably oriented ways of production, business practices, resource efficiency, waste disposal, building partnerships, communication effectiveness etc. Market with telecommunication services is affected by technology development. Growing demands of customers result in re-evaluation of marketing routine. The main purpose of the research is to identify the change in customers’ approaches and satisfaction with offered products, enterprise processes, and business strategy as a result of implementing Customer Relationship Management in 2014 and subsequently in 2018 with the dependence on socio-demographic characteristics. Customers’ opinions were investigated using a questionnaire. Respondents were selected by direct sampling with contingent valuation. Sample set consisted of 3,282 respondents. Following the results, the fact that there are changes in approaches of customers in investigated areas in terms of gender and age as a result of implementing the Customer Relationship Management can be stated. The customers’ satisfaction with provided services improved. In order to serve the new and constantly evolving needs of the growing number of customers who care about social and environmental issues, the companies are required to permanently monitor their performance on the market and incorporate customer feedback as in input for evaluation of their internal processes. In terms of marketing, positive changes in approach, satisfaction with the quality of provided services and reduced service time were observed. In terms of business strategy, the changes in connection strategy, the effect of customer-driven strategy and services provided by call centres abroad are perceived in positive way. Keywords: sustainability, economical sustainability, marketing, Customer Relationship Management, telecommunication company.